Sales Manager

SAB; South Africa; On-site; ZAR 600,000 - 900,000; Full time

Job summary

SAB Bethlehem Depot requires a Sales Manager to lead our sales team, develop market-driven strategies and drive growth in volumes and market share. You will manage budgets, territory plans and customer relationships to deliver results in line with the group’s objectives.

The successful candidate holds a B Com or equivalent, 3-5 years of management experience, and a valid driver’s license; you are computer literate, a strong negotiator and able to perform under pressure in a dynamic environment.

Qualifications

• B Comm, IMM or similar sales and marketing qualification.
• 3 - 5 years management experience.
• Valid Drivers License.
• Computer literate.
• Good interpersonal skills.
• Excellent negotiating skills.
• Ability to work long hours and under pressure.
• Team participation and good leadership skills.

Responsibilities

• Develop strategic business plans.
• Compile quarterly operational sales plan in relation to the 3-year business plan.
• Develop an annual time and territory management plan.
• Determine annual budget requirements.
• Provide customers service excellence.
• Provide merchandising and signage support.
• Implement national, regional and ad-hoc promotional activity.
• Implement customer call frequency.
• Establish sound business relationships.
• Develop tailored service packages.
• Achieve predetermined sales volume and market share targets.
• Leverage sales information services.
• Monitor retail liquor pricing.
• Maintain product quality.
• Comply with SAB credit policy.
• Conduct SEC evaluations.
• Manage Human Resources.
• Develop employees.
• Manage IR climate.
• Apply personnel function.

Skills

Strategic sales planning

Leadership

Negotiation

Interpersonal skills

Work under pressure

Team participation

Computer literacy

Education

B Comm, IMM or similar sales and marketing qualification

Job description

## Sales ManagerApply: SAB Bethlehem Depot: Full time: Posted Today: End Date: October 6, 2026 (7 days left to apply): 30104196**Dreaming big is in our DNA. It’s who we are as a company. It’s our culture. It’s our heritage. And more than ever, it’s our future. A future where we’re always looking forward. Always serving up new ways to meet life’s moments. A future where we keep dreaming bigger. We look for people with passion, talent, and curiosity, and provide them with the teammates, resources and opportunities to unleash their full potential. The power we create together – when we combine your strengths with ours – is unstoppable. Are you ready to join a team that dreams as big as you do?**The **key purpose** of this role is to guide Sales teams to provide a market driven differentiated service that builds sustainable competitiveness within clearly identified segments achieving growth in volumes sold; growth in market share and increased competitiveness.## ## **Key roles and responsibilities** * To develop strategic business plans* Compile quarterly operational sales plan in relation to the 3-year business plan* Develop an annual time and territory management plan* Determine annual budget requirements* Provide customers service excellence* Provide merchandising and signage support* Implement national, regional and ad-hoc promotional activity* Implement customer call frequency* Establish sound business relationships* Develop tailored service packages* Achieve predetermined sales volume and market share targets* Leverage sales information services* Monitor retail liquor pricing* Maintain product quality* Comply with SAB credit policy* Conduct SEC evaluations* Manage Human Resources* Develop employees* Manage IR climate* Apply personnel function## **Profile** * B Comm, IMM or similar sales and marketing qualification* 3 - 5 years management experience* Valid Drivers License* Computer literate* Good interpersonal skills* Excellent negotiating skills* Ability to work long hours and under pressure* Team participation and good leadership skills## ## **Additional information:** * Band VISAB/ABInBev is an equal opportunity employer, and all appointments will be made in line with SAB/ABInBev employment equity plan and talent requirements. The advert has minimum requirements listed. Management reserves the right to use additional/ relevant information as criteria for short listing.