Remote Social Media Marketing Lead - Flexible Hours Equity

Placements24; Pretoria; Hybrid; ZAR 520,000 - 860,000; Full time

Benefits offered by this job

Stock options

Health insurance

Flexible working hours

Fully remote work setup

Professional development

Job summary

Placements24 is seeking a Social Media Marketing Lead to own and execute a comprehensive social media strategy. You will build online communities, drive brand awareness, and generate leads through creative campaigns, serving a tech-savvy audience in Pretoria and beyond.

The role requires 5+ years in social media marketing, deep platform knowledge, and a proven track record of growth. Remote-friendly with startup culture and opportunities for professional development.

Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, or related field.
• 5+ years in social media marketing with proven growth
• Deep knowledge of major platforms and best practices
• Experience with social media management tools
• Proficiency in analytics and reporting tools
• Excellent copywriting and communication skills
• Strong visual content creation and basic editing
• Strategic and creative thinking; paid campaigns a plus
• Startup/tech ecosystem passion for Pretoria area desirable

Responsibilities

• Develop, implement, and manage a comprehensive social media strategy aligned with business goals.
• Create engaging content for Twitter, Facebook, Instagram, LinkedIn, TikTok, and more.
• Manage day-to-day social channels: scheduling, responding, monitoring conversations.
• Build and maintain a social content calendar.
• Analyze data and report on engagement, reach, and conversions.
• Identify and engage with influencers and brand advocates.
• Stay updated with the latest social media trends and platform algorithms.
• Monitor Gauteng region competitors and industry trends; coordinate with teams for brand consistency.
• Collaborate with marketing, sales, and product teams; manage social media advertising campaigns and budget.

Skills

Social media strategy

Content creation

Analytics & reporting

Copywriting

Paid campaigns

Education

Bachelor's degree in Marketing/Communications

Tools

Sprout Social

Buffer

Hootsuite

Job description

Placements24 is seeking a Social Media Marketing Lead to own and execute a comprehensive social media strategy. You will build online communities, drive brand awareness, and generate leads through creative campaigns, serving a tech-savvy audience in Pretoria and beyond.

The role requires 5+ years in social media marketing, deep platform knowledge, and a proven track record of growth. Remote-friendly with startup culture and opportunities for professional development.