Remote Social Media Growth Lead

Placements24; Pretoria; Hybrid; ZAR 360,000 - 600,000; Full time

Job summary

Placements24 is seeking an experienced Social Media Marketing Manager for a fast-growing international consumer goods brand. This remote-first role oversees strategy across Instagram, Facebook, TikTok, LinkedIn and more, crafting engaging content and driving audience growth.

You will collaborate with marketing and creative teams, manage campaigns, analyze KPIs, and stay ahead of platform trends. The ideal candidate brings 4–6 years of experience, a solid storytelling ability, and a proactive,

Qualifications

• Bachelor’s degree in Marketing, Communications, Journalism, or related field.
• 4–6 years in social media marketing with proven campaigns.
• Knowledge of major platforms and analytics tools.
• Experience with social media management tools.
• Strong ad platform knowledge and optimization.
• Excellent content creation and basic design/video editing.
• Ability to analyze data and derive insights.
• Strong communication and community management.
• Remote work ability and time management.

Responsibilities

• Develop, implement, and manage the company's social media strategy across all relevant platforms.
• Create engaging, high-quality, platform-specific content (text, image, video).
• Manage publishing schedules for consistency and timeliness.
• Monitor trends, feedback and competitor activity; respond proactively.
• Engage with online community; respond to comments professionally.
• Plan and execute paid social advertising campaigns with budget oversight.
• Analyze metrics and report on reach, engagement, follower growth, conversions.
• Collaborate with marketing, creative, and product teams for alignment.
• Identify and cultivate relationships with influencers and brand advocates.
• Stay informed on latest tools and algorithm changes.

Skills

Social media marketing

Content creation

Analytics

Community management

Paid campaigns

Copywriting

Education

Bachelor's degree in Marketing

Tools

Hootsuite

Buffer

Sprout Social

Job description

Placements24 is seeking an experienced Social Media Marketing Manager for a fast-growing international consumer goods brand. This remote-first role oversees strategy across Instagram, Facebook, TikTok, LinkedIn and more, crafting engaging content and driving audience growth.

You will collaborate with marketing and creative teams, manage campaigns, analyze KPIs, and stay ahead of platform trends. The ideal candidate brings 4–6 years of experience, a solid storytelling ability, and a proactive,