Remote SEO and Content Strategist

Placements24; Klerksdorp; Hybrid; ZAR 480,000 - 720,000; Full time

Benefits offered by this job

Fully remote

Competitive salary

Benefits package

Professional development

Job summary

Placements24 is seeking an experienced Remote SEO and Content Strategist to enhance online visibility and drive organic traffic. The role is 100% remote, designed for strategic contribution from anywhere.

You will craft data-driven SEO strategies and develop content that resonates with target audiences and ranks highly in search results. The ideal candidate has deep knowledge of search algorithms, keyword research, on-page, off-page, and technical SEO, and content creation best practices.

Qualifications

• Bachelor's degree in Marketing, Communications, Computer Science, or related field.
• 4+ years in SEO and content strategy with a proven track record.
• Expertise in on-page, off-page, and technical SEO.
• Strong skills in keyword research, content optimization, and link-building.

Responsibilities

• Develop and execute comprehensive SEO strategies to improve organic search rankings and website traffic.
• Conduct in-depth keyword research, competitor analysis, and market trend analysis to identify new opportunities.
• Optimize website content, structure, and technical elements for search engines (on-page and technical SEO).
• Develop and implement off-page SEO strategies, including link building and local SEO.
• Create and manage an editorial calendar for engaging, SEO-friendly content.
• Collaborate with content creators to ensure all content is optimized for search engines and aligns with marketing objectives.
• Monitor website performance using tools like Google Analytics, Google Search Console, and other SEO platforms.
• Analyze SEO data and provide actionable insights and regular reports to stakeholders on performance and recommended actions.
• Stay up-to-date with the latest SEO trends, algorithm updates, and best practices.
• Work closely with web development teams to implement technical SEO recommendations.

Skills

SEO strategy

Keyword research

Content optimization

Analytics

Link building

Technical SEO

Remote work

Education

Bachelor's degree (Marketing/Communications/CS)

Tools

Google Analytics

Google Search Console

SEMrush

Ahrefs

Job description

About the Role

Our client, a rapidly growing e-commerce platform, is searching for an experienced Remote SEO and Content Strategist to enhance their online visibility and drive organic traffic. This role is 100% remote, allowing you to contribute strategically from anywhere. You will be responsible for developing and implementing data-driven SEO strategies and crafting compelling content that resonates with target audiences and ranks highly in search engine results. The ideal candidate possesses a deep understanding of search engine algorithms, keyword research, on-page and off-page optimization techniques, and content creation best practices. You will work closely with the marketing and product teams to ensure all digital assets are optimized for search and designed to convert. We are seeking a proactive, analytical individual who can thrive in an independent, remote work environment and significantly contribute to our client's online growth without requiring them to be located in Klerksdorp, North West.

Key Responsibilities

• Develop and execute comprehensive SEO strategies to improve organic search rankings and website traffic.
• Conduct in-depth keyword research, competitor analysis, and market trend analysis to identify new opportunities.
• Optimize website content, structure, and technical elements for search engines (on-page and technical SEO).
• Develop and implement off-page SEO strategies, including link building and local SEO.
• Create and manage an editorial calendar for engaging, SEO-friendly content (blog posts, articles, website copy, etc.).
• Collaborate with content creators to ensure all content is optimized for search engines and aligns with marketing objectives.
• Monitor website performance using tools like Google Analytics, Google Search Console, and other SEO platforms.
• Analyze SEO data and provide actionable insights and regular reports to stakeholders on performance and recommended actions.
• Stay up-to-date with the latest SEO trends, algorithm updates, and best practices.
• Work closely with web development teams to implement technical SEO recommendations.

Requirements

• Bachelor's degree in Marketing, Communications, Computer Science, or a related field.
• Minimum of 4 years of experience in SEO and content strategy, with a demonstrable track record of success.
• Proven expertise in both on-page, off-page, and technical SEO.
• Strong understanding of keyword research, content optimization, and link-building strategies.
• Proficiency with SEO tools such as Google Analytics, Google Search Console, SEMrush, Ahrefs, or similar.
• Excellent analytical and problem-solving skills, with the ability to interpret complex data.
• Strong written and verbal communication skills, with the ability to articulate complex concepts clearly.
• Experience in creating or managing content strategies is essential.
• Ability to work independently and manage time effectively in a remote setting.
• Experience in e-commerce SEO is a significant advantage.

Benefits

This fully remote position offers a competitive salary, excellent benefits package, and the opportunity to work with a dynamic and innovative company. Our client values professional development and provides resources for continuous learning. Enjoy the flexibility and autonomy of a remote role while making a substantial impact on our client's online presence.