Remote Public Relations Specialist

Placements24; Stellenbosch; Hybrid; ZAR 300,000 - 480,000; Part time

Benefits offered by this job

Fully remote work

Competitive salary

Performance bonus

Growth opportunities

Online courses

Team events

Job summary

Placements24 is seeking a Remote Public Relations Specialist to join a distributed team in South Africa. You will craft compelling stories, manage media relationships, and implement PR strategies to elevate our client's brands from anywhere in the country.

You should have a Bachelor's degree and 2–5 years in PR or media relations, with excellent writing and the ability to work autonomously in a remote setting. A proactive, collaborative approach in a creative industry environment is essential.

Qualifications

• Bachelor's degree in Public Relations or related field.
• 2–5 years in PR or media relations.
• Excellent written and verbal communication with storytelling.
• Proven ability to build media relationships.
• Experience with PR software and monitoring tools.
• Strong organizational skills for multiple projects.
• Remote-work capable and self-motivated.
• Familiarity with creative industries is a plus.
• Proactive in identifying PR opportunities.
• Ability to collaborate in virtual teams.

Responsibilities

• Develop and execute PR strategies aligned with client objectives.
• Write and disseminate press releases, advisories, pitches.
• Cultivate media relationships with outlets, bloggers, and influencers.
• Identify and secure media coverage.
• Monitor media coverage and report campaign performance.
• Assist in managing social media and online brand presence.
• Support PR events and campaigns.
• Collaborate with internal teams for consistent messaging.
• Respond to media inquiries.
• Stay informed about industry trends.

Skills

Public relations

Media relations

Written communication

Storytelling

Social media management

Project management

Education

Bachelor's degree

Tools

Cision

Meltwater

Job description

About the Role

Our client, a forward-thinking organization in the creative industries, is actively seeking a skilled and enthusiastic Remote Public Relations Specialist to join their expanding virtual team. This position is ideal for a communication professional passionate about crafting compelling stories and building impactful media relationships from anywhere in South Africa. You will be instrumental in developing and implementing PR strategies that elevate our client's brand presence, manage their reputation, and connect with target audiences. The role requires exceptional writing abilities, a strategic mindset, and the capacity to work autonomously in a remote setting. As a remote-first employee, you will be part of a dynamic, collaborative culture that values innovation and creativity, contributing to our client's success without geographical constraints.

Key Responsibilities

• Develop and execute public relations strategies aligned with client objectives and brand identity.
• Write and disseminate press releases, media advisories, pitches, and other PR materials.
• Cultivate and maintain positive relationships with media representatives, bloggers, and influencers.
• Proactively identify and secure media coverage in relevant outlets.
• Monitor media coverage, track campaign performance, and provide insightful reports.
• Assist in managing social media channels and online brand presence.
• Support the planning and execution of PR events and campaigns.
• Collaborate with internal teams to ensure consistent messaging across all platforms.
• Respond to media inquiries and provide information as required.
• Stay informed about industry trends and emerging media opportunities.

Requirements

• Bachelor's degree in Public Relations, Communications, Journalism, Marketing, or a related field.
• 2-5 years of experience in public relations, media relations, or a similar communications role.
• Excellent written and verbal communication skills, with a strong command of storytelling.
• Demonstrated ability to build and maintain media relationships.
• Proficiency in using PR software, media monitoring tools, and social media platforms.
• Strong organizational skills and the ability to manage multiple projects concurrently.
• Self-motivated, detail-oriented, and able to work effectively in a remote environment.
• Familiarity with the creative industries is a plus.
• A proactive approach to identifying and seizing PR opportunities.
• Ability to work collaboratively within a virtual team structure.

Benefits

• Fully remote work arrangement offering significant flexibility.
• Competitive salary and potential for performance bonuses.
• Opportunities for professional growth and skill development.
• Exposure to innovative projects and diverse clients.
• A supportive and collaborative virtual team culture.
• Access to online learning resources and virtual team events.