Remote Public Relations Officer

Placements24; Centurion; Hybrid; ZAR 360,000 - 500,000; Full time

Benefits offered by this job

Medical aid

Provident fund

Fully remote

Job summary

Placements24 is seeking an experienced Public Relations Officer for a fully remote role in South Africa. You will manage and enhance the public image of diverse clients, develop strategic communication plans, and build strong media relationships from a remote setup.

The ideal candidate has 4+ years in PR or media relations, excellent writing skills, and proficiency with digital communications. The role supports crisis messaging and requires self-discipline and strong organizational skills.

Qualifications

• 4+ years of experience in public relations, media relations, or a similar role.
• Excellent written and verbal communication skills.
• Strong media outreach with a track record of media placements.

Responsibilities

• Develop and implement strategic public relations plans for clients, aligned with business objectives.
• Craft press releases, media kits, speeches, website content, and social media posts.
• Build and maintain relationships with media contacts, journalists, bloggers, and influencers nationwide.

Skills

Communication skills

Media relations

Social media proficiency

Time management

Remote work capability

Education

Bachelor's degree in PR/Communications/Journalism/Marketing

Job description

About the Role

Our client is actively seeking a dedicated and experienced Public Relations Officer to join their growing team in a fully remote capacity. This is an exciting opportunity for a communications professional who thrives in a flexible, work-from-home environment. You will be responsible for managing and enhancing the public image of our client and its diverse clientele, executing strategic communication plans, and fostering positive relationships with media and stakeholders. As a remote employee, you will have the autonomy to manage your workload effectively, contributing significantly to our client's success from anywhere. This role requires exceptional organizational skills, self-discipline, and a proactive approach to communication and problem-solving. We are looking for individuals who are adept at building rapport and trust virtually, ensuring seamless collaboration with colleagues and clients across different locations. The focus will be on developing innovative PR strategies tailored to resonate with target audiences in the current digital age, ensuring our client remains at the forefront of their industry.

Key Responsibilities

• Develop and implement strategic public relations plans for clients, ensuring alignment with their overall business objectives.
• Craft compelling press releases, media kits, speeches, website content, and social media posts.
• Build and maintain strong, positive relationships with media contacts, journalists, bloggers, and influencers nationwide.
• Monitor media coverage and industry trends, providing regular reports on sentiment and impact.
• Respond to media inquiries and manage interview requests, ensuring accurate and consistent messaging.
• Support crisis communication efforts by developing proactive and reactive strategies.
• Organize and coordinate virtual press conferences, webinars, and other online media events.
• Collaborate with internal teams, including marketing and social media, to ensure integrated campaign execution.
• Assist in the development of communication strategies for new product launches and company initiatives.
• Manage and update client profiles and media databases.

Requirements

• Bachelor's degree in Public Relations, Communications, Journalism, Marketing, or a related field.
• A minimum of 4 years of experience in public relations, media relations, or a similar communications role, with a demonstrated understanding of PR principles and practices. Proven ability to develop and execute successful PR campaigns, both online and offline. Exceptional written and verbal communication skills, with a talent for crafting persuasive and engaging content. Strong media outreach skills and a track record of securing positive media placements. Proficiency in social media platforms and digital communication tools. Excellent organizational and time management skills, with the ability to work independently and meet deadlines in a remote setting. Strong research and analytical abilities. Experience with crisis communication is highly desirable. Self-motivated, proactive, and able to thrive in a virtual team environment. High-speed internet access and a dedicated home office setup are required.

Benefits

• This role offers a competitive annual salary of Rands, a comprehensive benefits package including medical aid and provident fund, and the significant advantage of a fully remote work arrangement.
• Our client is committed to employee well-being and professional development, offering opportunities for continuous learning and career advancement.
• You will join a forward-thinking company that values initiative and rewards performance.
• Enjoy the flexibility and autonomy of working from home while making a tangible impact on our client's brand and reputation within the Media & PR industry.
• This is an excellent opportunity to shape your career without geographical limitations.