Remote PPC Lead for Multi-Location Roofing Clients

Blacksmith Agency LLC; South Africa; Remote; ZAR 480,000 - 720,000; Full time

Job summary

Blacksmith Agency is seeking a PPC Manager for Roofing to own paid media for roofing clients across multiple markets. You will set budgets, bid strategies, and create the narrative for client calls, acting as the strategic voice in meetings.

You will manage Google Ads, Meta, LinkedIn, and Microsoft Ads, build ROAS improvements, and present the story behind performance on 90-day roadmaps with US clients on live calls.

Qualifications

• 3+ years hands-on in Google Ads and Meta campaigns.
• Agency experience managing multiple clients concurrently.
• Clear spoken English with US clients on live calls.
• Roofing or multi-location business experience is a strong plus.

Responsibilities

• Own paid media for roofing accounts across Google Ads, Meta, LinkedIn and Microsoft Ads.
• Manage budgets, bidding, targeting and creative testing; decide when to kill a campaign.
• Ensure accurate conversion tracking with GA4, Tag Manager and platform pixels.
• Develop 90-day and quarterly roadmaps for each client and present performance stories.
• Drive account growth through retention, upsell, and long-term client relationships.

Skills

Google Ads

Meta Ads

Agency experience

English communication

Multi-location campaigns

Tools

GA4

Tag Manager

Facebook Pixel

LinkedIn Insight Tag

Job description

Blacksmith Agency is seeking a PPC Manager for Roofing to own paid media for roofing clients across multiple markets. You will set budgets, bid strategies, and create the narrative for client calls, acting as the strategic voice in meetings.

You will manage Google Ads, Meta, LinkedIn, and Microsoft Ads, build ROAS improvements, and present the story behind performance on 90-day roadmaps with US clients on live calls.