Remote Paid Social Campaign Lead

supergroup; Cape Town; Remote; ZAR 360,000 - 480,000; Full time

Benefits offered by this job

Flexible remote work

Autonomy over campaigns

Collaborative team

Career development

Job summary

SuperGroup in Cape Town (Remote) seeks a Paid Social Media Buyer to plan, build, and optimise campaigns across client accounts. You will manage day-to-day activity from setup through to ongoing optimisation, owning performance against efficiency and growth targets.

Collaborate with creative teams to test assets, adjust targeting, bidding, and placements across Meta and other platforms. You will analyse results, produce reports, and scale successful campaigns while monitoring for underperforming

Qualifications

• Proven experience managing paid social campaigns and budgets, preferably in an agency.
• Strong knowledge of Meta Ads Manager and campaign structure.
• Analytical skills with metrics like ROAS, CPA, CTR.
• Creative testing collaboration with design teams.

Responsibilities

• Plan, build, and launch paid social campaigns across Meta and other platforms.
• Manage budgets and optimise performance against ROAS, CPA, and efficiency targets.
• Optimise campaigns through audience targeting, bidding strategies, placements, campaign structure, and budget allocation.
• Develop and execute structured creative testing plans with creative teams.
• Analyse campaign performance across the marketing funnel and identify opportunities for improvement.
• Produce performance reports and communicate insights and recommendations.
• Scale successful campaigns while addressing underperforming activity.
• Stay up to date with platform updates, attribution changes, and emerging trends.
• Maintain accurate campaign documentation and updates within the project management system.

Skills

Paid social campaign management

Meta Ads Manager

Analytics & metrics (ROAS, CPA, CTR)

Creative testing collaboration

Budget management

Results-oriented

Organisational skills

Tools

GA4

Triple Whale

Northbeam

Supermetrics

ClickUp

Job description

SuperGroup in Cape Town (Remote) seeks a Paid Social Media Buyer to plan, build, and optimise campaigns across client accounts. You will manage day-to-day activity from setup through to ongoing optimisation, owning performance against efficiency and growth targets.

Collaborate with creative teams to test assets, adjust targeting, bidding, and placements across Meta and other platforms. You will analyse results, produce reports, and scale successful campaigns while monitoring for underperforming