Remote Media Relations Specialist

Placements24; Mtubatuba Local Municipality; Hybrid; ZAR 350,000 - 520,000; Full time

Benefits offered by this job

Fully remote position

Competitive salary

Professional growth opportunities

Supportive virtual team

Job summary

Placements24 is seeking a remote Media Relations Specialist to manage and enhance media presence from a fully remote location. You will craft compelling press materials, secure coverage, and nurture relationships with journalists, bloggers, and influencers.

This role emphasizes storytelling, proactive media outreach, and strategic PR campaigns. You will work in a remote-first environment, coordinating with teams to ensure consistent messaging while meeting tight deadlines.

Qualifications

• Bachelor’s degree in Communications, Public Relations, Journalism, English, or related field.
• 4–6 years of experience in media relations, PR, or communications.
• Proven track record securing media placements and building journalist relationships.
• Excellent written and verbal communication skills with persuasive storytelling.

Responsibilities

• Develop and execute media relations strategies to secure positive coverage.
• Build and maintain relationships with journalists, editors, bloggers, and influencers.
• Write and distribute press releases, advisories, and other PR materials.
• Pitch story ideas and coordinate interviews for company spokespeople.
• Monitor coverage, track mentions, and report PR campaign effectiveness.
• Respond to media inquiries promptly and professionally.
• Assist in developing talking points and background materials for media engagements.
• Collaborate with internal teams to align message and ensure consistency.
• Identify new opportunities for media engagement and outreach.

Skills

Media relations

Written communication

Verbal communication

Storytelling

Education

Bachelor's degree in Communications/Public Relations/Journalism/English

Tools

Media monitoring tools

PR databases

Job description

About the Role

Our client, a leading entity in the Media & PR sector, is actively seeking a talented and driven Remote Media Relations Specialist to join their dynamic team. This is a fantastic opportunity for a skilled communicator to manage and enhance media presence from a fully remote location. We are looking for an individual with a proactive approach to building and nurturing relationships with media professionals, influencers, and stakeholders. As a remote-first role, you will leverage your expertise in crafting compelling press materials and securing positive coverage, all while enjoying the flexibility of working from home. This position is ideal for someone passionate about storytelling and eager to contribute to significant communication campaigns. You will play a vital role in shaping our client's narrative and amplifying their message across various media channels. We seek a candidate who excels in a virtual environment, demonstrating exceptional organisational and communication skills to foster strong media connections and achieve strategic PR objectives.

Key Responsibilities

• Develop and execute effective media relations strategies to secure positive news coverage.
• Build and maintain strong, long-lasting relationships with journalists, editors, bloggers, and influencers.
• Write and distribute compelling press releases, media advisories, and other PR materials.
• Pitch story ideas and coordinate interviews for company spokespeople.
• Monitor media coverage, track mentions, and analyze results to report on PR campaign effectiveness.
• Respond to media inquiries promptly and professionally.
• Assist in the development of talking points and background materials for media engagements.
• Collaborate with internal teams to align communication efforts and ensure message consistency.
• Identify new opportunities for media engagement and outreach.

Requirements

• Bachelor's degree in Communications, Public Relations, Journalism, English, or a related field.
• Minimum of 4-6 years of experience in media relations, public relations, or a communications-focused role.
• Proven track record of successfully securing media placements and building journalist relationships.
• Excellent written and verbal communication skills, with a talent for crafting persuasive narratives.
• Strong understanding of the media landscape, including traditional and digital outlets.
• Proficiency in media monitoring tools and PR databases.
• Ability to manage multiple projects simultaneously and meet tight deadlines.
• Highly organised, detail-oriented, and self-motivated.
• Experience working effectively in a remote or distributed team environment is essential.

Benefits

• Fully remote position, offering maximum work flexibility.
• Competitive annual salary of ZAR.
• Engage in impactful media outreach for a prominent organisation.
• Opportunities for professional growth and skill development in PR.
• Supportive virtual team environment fostering collaboration and innovation.
• Direct contribution to the company's public image and media presence.
• Work from any location while contributing to key communication goals.