Remote Lead Content Strategist for Impactful Campaigns

Placements24; Paarl; Hybrid; ZAR 600,000 - 900,000; Full time

Benefits offered by this job

Competitive salary

Fully remote work arrangement

Flexible working hours

Professional growth opportunities

Collaborative creative environment

Job summary

Placements24 is seeking an experienced Lead Content Strategist for a fully remote role. You will drive data-driven content strategies, oversee a team of content creators, and ensure SEO-aligned, engaging narratives for diverse clients.

You will manage editorial calendars, mentor writers, and collaborate with marketing, design, and web teams to deliver impactful campaigns. A Bachelor's degree and strong storytelling skills are preferred.

Qualifications

• Proven experience as a Content Strategist or in a similar role.
• Successful content marketing strategies that drove engagement and business objectives.
• Strong understanding of SEO principles and keyword research.
• Experience leading and mentoring creative teams.

Responsibilities

• Develop and implement data-driven content strategies aligned with client goals and target audiences.
• Lead and mentor a team of content creators, copywriters, and editors.
• Conduct audience research, keyword analysis, and competitive reviews to inform content planning.
• Create and manage editorial calendars for timely delivery of high-quality content.
• Oversee diverse content formats including blogs, website copy, social media, video scripts, and infographics.
• Ensure content is optimized for SEO and adheres to brand guidelines.
• Analyze content performance metrics and report key insights and recommendations.
• Collaborate with marketing, design, and web development teams for cohesive campaigns.
• Stay updated on industry trends and best practices in digital marketing and SEO.
• Champion content excellence and thought leadership for clients.

Skills

Content strategy

Content marketing

SEO principles

Team leadership

CMS

Analytics

Remote collaboration

Education

Bachelor's degree in Marketing

Tools

Google Analytics

Job description

Placements24 is seeking an experienced Lead Content Strategist for a fully remote role. You will drive data-driven content strategies, oversee a team of content creators, and ensure SEO-aligned, engaging narratives for diverse clients.

You will manage editorial calendars, mentor writers, and collaborate with marketing, design, and web teams to deliver impactful campaigns. A Bachelor's degree and strong storytelling skills are preferred.