Remote Hotel Marketing Strategist

Placements24; Randburg; Hybrid; ZAR 400,000 - 620,000; Full time

Benefits offered by this job

Fully remote work environment offering

Professional growth and continuous学习

Access to cutting-edge marketing tools

Globally recognized hotel brand

Optional international travel

Job summary

Placements24 is seeking a talented Remote Hotel Marketing Specialist to lead digital marketing across social, email, search, and content creation for our client’s hospitality properties in South Africa. You will drive brand visibility, bookings, and audience engagement with a data-driven approach.

The role requires 5+ years in digital marketing within hospitality, strong content creation, SEO/SEM, and analytics capabilities.

Qualifications

• Bachelor’s degree in Marketing, Communications, Digital Media, or a related field.
• Minimum of 5 years of experience in digital marketing, with a focus on hospitality/travel.
• Proven experience in developing and executing successful digital marketing campaigns.
• Strong proficiency in social media management, SEO/SEM, email marketing platforms, and analytics tools.

Responsibilities

• Develop and implement digital marketing campaigns across social, email, search, and other channels.
• Create engaging content for website, blogs, social media, and newsletters.
• Manage social profiles, schedule content, engage communities, and monitor performance.
• Analyze website traffic and campaign data to identify trends and optimize strategies.
• Manage online advertising budgets to maximize ROI.
• Conduct market research and competitor analysis to identify opportunities.
• Collaborate with Sales and Operations to align marketing with business goals.
• Monitor online reputation and respond to reviews across platforms.
• Stay updated on digital marketing tools and best practices in hospitality.
• Prepare regular marketing performance reports for senior management.

Skills

Digital marketing

Content creation

Social media management

Analytics

Copywriting

Strategic thinking

Education

Bachelor’s degree in Marketing, Communications, Digital Media, or related field

Tools

Google Analytics

Google Ads

Email marketing platforms

SEO tools

Social media management tools

Job description

Placements24 is seeking a talented Remote Hotel Marketing Specialist to lead digital marketing across social, email, search, and content creation for our client’s hospitality properties in South Africa. You will drive brand visibility, bookings, and audience engagement with a data-driven approach.

The role requires 5+ years in digital marketing within hospitality, strong content creation, SEO/SEM, and analytics capabilities.