Remote Hospitality Digital Marketing Specialist

Placements24

Sandton

Hybrid

ZAR 360,000 - 600,000

Full time

8 days ago

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Benefits offered by this job

Competitive pay with bonuses

Job summary

Placements24 is seeking a Remote Hospitality Digital Marketing Specialist to drive online presence and guest engagement for a portfolio of luxury hospitality properties. You will develop strategies across SEO, SEM, social media, email marketing and content creation from a home office.

Work independently and collaborate with teams to boost visibility and conversions in South Africa, with focus on Sandton-area properties and beyond.

Qualifications

Proven experience as a Digital Marketing Specialist, with a strong focus on hospitality or tourism.
Demonstrable success in managing SEO, SEM, social media marketing, and email campaigns.
Excellent content creation and copywriting skills.
Proficiency in analytics tools (e.g., Google Analytics) and marketing automation platforms.
Strong understanding of the travel booking journey and consumer behavior.
Ability to work autonomously and manage projects effectively in a remote setup.

Responsibilities

Develop and implement digital marketing strategies across SEO, SEM, social media, email, and content.
Manage and optimize online advertising campaigns to maximize ROI and lead generation.
Create engaging content for websites, social media, blogs, and newsletters.
Analyze website traffic and campaign performance to identify trends and opportunities.
Monitor online brand reputation and engage with customers across digital channels.
Stay up-to-date with digital marketing trends in hospitality.