Remote Fmcg Digital Marketing Lead For E‐Commerce Growth

Placements24; South Africa; Remote; ZAR 500,000 - 900,000; Full time

Benefits offered by this job

Fully remote work

Competitive salary

Growth-focused culture

Cutting-edge tools

Professional development

Remote collaboration tools

Career advancement opportunities

Autonomy and flexibility

Job summary

Placements24 is seeking a remote E-commerce Growth Hacker to join a fully remote team in South Africa. You will design rapid experiments across channels (SEO, email, paid media) and use data to drive customer acquisition, engagement, and retention.

This role emphasizes A/B testing, CRO, and cross-functional collaboration with product, marketing, and engineering to accelerate growth in the Bloemfontein region and beyond.

Qualifications

• Proven track record as Growth Hacker or performance marketer.
• Strong analytical skills with data tools (GA, Mixpanel, Amplitude).
• Experience with A/B testing platforms and methodologies.
• Deep understanding of digital marketing channels and growth levers.
• Excellent communication and remote collaboration skills.

Responsibilities

• Design and run rapid experiments across growth channels.
• Analyze user behavior, site data, and trends to identify opportunities.
• Improve conversion rates, CLV, and referral metrics.
• Collaborate with product, marketing, and engineering to deploy tests.
• Track and report experiment performance with insights.
• Optimize landing pages and user flows for conversions.
• Explore new marketing tech and growth tools.
• Foster data-driven decision making within the team.
• Stay updated on latest growth hacking techniques.

Skills

Growth Hacker

Data analysis

A/B testing

SEO

Content marketing

Email automation

Social media marketing

Tools

Google Analytics

Mixpanel

Amplitude

Optimizely

Job description

Remote E-commerce Growth Hacker (Remote)

Our client is searching for a highly innovative and data-driven Remote E-commerce Growth Hacker to join their fully remote team, focusing on accelerating growth for their online presence serving the Bloemfontein region. This role is centered around identifying and implementing innovative strategies to increase customer acquisition, engagement, and retention through A/B testing, data analysis, and creative marketing tactics. You will work across various channels, including paid media, SEO, email marketing, and conversion rate optimization (CRO). The ideal candidate is highly analytical, results-oriented, and possesses a passion for continuous experimentation in a fast-paced, remote environment that values agility and measurable outcomes.

Key Responsibilities

• Design and execute rapid experiments across various growth channels, including SEO, content marketing, social media, email marketing, and paid acquisition.
• Analyze user behavior, website data, and market trends to identify new growth opportunities and user acquisition funnels.
• Develop and implement strategies to improve conversion rates, customer lifetime value, and referral rates.
• Collaborate with product, marketing, and engineering teams to implement growth initiatives and A/B tests.
• Track, measure, and report on the performance of growth experiments, providing insights and recommendations for future strategies.
• Optimize landing pages and user flows for maximum conversion efficiency.
• Explore and test new marketing technologies and growth hacking tools.
• Foster a culture of experimentation and data-driven decision-making within the team.
• Stay informed about the latest growth hacking techniques and industry best practices.
• Manage a growth experimentation roadmap and prioritize initiatives based on potential impact.

Requirements

• Proven track record as a Growth Hacker, Performance Marketer, or similar role with a focus on rapid experimentation and scaling.
• Strong analytical skills with proficiency in data analysis tools (e.g., Google Analytics, Mixpanel, Amplitude).
• Experience with A/B testing platforms and methodologies.
• Deep understanding of various digital marketing channels and their respective growth levers.
• Proficiency in SEO, content marketing, email automation, and social media marketing.
• Excellent problem-solving and creative thinking abilities.
• Strong communication and collaboration skills, essential for a remote team environment.
• Ability to work independently, prioritize effectively, and manage multiple projects simultaneously.
• Experience with e-commerce platforms and their associated marketing tools.
• Demonstrated ability to think outside the box and drive unconventional growth strategies.

Benefits

• Fully remote work arrangement, allowing for flexibility and autonomy.
• Highly competitive salary and potential for performance-based bonuses.
• Opportunity to shape and drive the growth trajectory of an innovative e-commerce company.
• Access to cutting-edge tools and resources for growth experimentation.
• Collaborative and supportive virtual team environment.
• Regular professional development and learning opportunities.
• Contribution to a company culture that embraces innovation and agility.
• Potential for significant career advancement as the company scales.
• Be part of a forward-thinking organization with a strong focus on data and results.
• Work remotely from Mossel Bay, Western Cape or any approved location in South Africa.