Remote FMCG Brand Leader — Strategy & Growth

Placements24; Mbombela (Nelspruit); Hybrid; ZAR 900.000 - 1.500.000; Vollzeit

Benefits dieser Stelle

Salary package

Remote work

Development opportunities

FMCG exposure

Home office setup

Zusammenfassung

Placements24 client in the FMCG sector seeks a Senior Brand Manager to lead brand strategy and portfolio growth across South Africa in a fully remote role.

You will conduct market research, translate insights into actionable plans, manage the product lifecycle from concept to launch, oversight of P&L and budgets, and drive integrated campaigns. You will mentor junior team members and partner with cross-functional groups to deliver strong consumer brands.

Qualifikationen

• Bachelor's degree in Marketing, Business Administration, or related field.
• 5-7 years of progressive experience in brand management within the FMCG industry.
• Strong analytical skills with the ability to interpret data and translate into strategic insights.
• Proficiency in digital marketing tools and platforms.

Aufgaben

• Develop and execute comprehensive brand strategies aligned with objectives and market trends in FMCG.
• Conduct market research and consumer analysis to identify opportunities and threats.
• Manage the entire product lifecycle from concept to launch and post-launch evaluation.
• Oversee brand P&L, budget allocation, and performance tracking.
• Collaborate with cross-functional teams to ensure cohesive brand execution across touchpoints.
• Lead integrated marketing campaigns across advertising, digital, PR, and in-store promotions.
• Monitor competitors and market dynamics and adapt strategies accordingly.
• Mentor and guide junior marketing team members.

Kenntnisse

Analytical skills

Communication skills

P&L management

Budget management

Leadership

Strategic thinking

Remote collaboration

Ausbildung

Bachelor's degree in Marketing or related field

MBA preferred

Jobbeschreibung

Placements24 client in the FMCG sector seeks a Senior Brand Manager to lead brand strategy and portfolio growth across South Africa in a fully remote role.

You will conduct market research, translate insights into actionable plans, manage the product lifecycle from concept to launch, oversight of P&L and budgets, and drive integrated campaigns. You will mentor junior team members and partner with cross-functional groups to deliver strong consumer brands.