Remote E‑commerce Growth Marketing Lead

Placements24; Durban; Hybrid; ZAR 900,000 - 1,300,000; Full time

Benefits offered by this job

Remote work

Competitive salary

Performance bonuses

Health benefits

Retirement fund

Job summary

Placements24 is seeking a visionary Lead E-commerce Marketing Manager to spearhead digital marketing for the online retail presence. This fully remote role requires driving growth, optimizing SEO/SEM, and leading a marketing team across channels to boost traffic and conversions.

The ideal candidate will craft comprehensive marketing plans, analyze performance with data-driven insights, and collaborate with cross-functional teams to enhance the online customer journey.

Qualifications

• Proven experience in e-commerce marketing with a strong campaign portfolio.
• Expertise in SEO, SEM, social media, email marketing and content strategy.

Responsibilities

• Develop a data-driven e-commerce marketing strategy to drive acquisition and retention.
• Manage SEO/SEM campaigns to improve rankings and traffic.
• Oversee social media marketing, content creation, community engagement and paid campaigns.
• Develop and manage email marketing campaigns with segmentation and automation.
• Create and curate content for website, blog and other digital channels.
• Analyze website traffic, conversions and campaign performance with analytics tools.
• Collaborate with product, sales and web development teams for cohesive marketing.
• Manage marketing budget and optimize ROI.

Skills

E-commerce marketing

SEO/SEM

Social media marketing

Email marketing

Content strategy

Marketing automation

Analytics

Leadership

Education

Bachelor's degree in Marketing or related field

Tools

Google Analytics

HubSpot

Job description

Placements24 is seeking a visionary Lead E-commerce Marketing Manager to spearhead digital marketing for the online retail presence. This fully remote role requires driving growth, optimizing SEO/SEM, and leading a marketing team across channels to boost traffic and conversions.

The ideal candidate will craft comprehensive marketing plans, analyze performance with data-driven insights, and collaborate with cross-functional teams to enhance the online customer journey.