Remote E-commerce Content Strategist

Placements24; Polokwane; Ibrido; ZAR 997.000 - 1.496.000; Tempo pieno

Vantaggi offerti da questo lavoro

Fully remote position

Home office stipend

Budget for professional development

Access to advanced content creation/SE

Tools for SEO

Descrizione del lavoro

Placements24 is seeking a Remote E-commerce Content Strategist to craft product descriptions, blog content, social posts, and emails, driving brand presence and online sales.

You will lead content initiatives, manage the calendar, and collaborate with design/marketing teams to maintain a consistent, compelling brand voice across channels.

Competenze

• 4+ years of experience as Content Strategist or similar in e-commerce.
• Excellent writing, editing and proofreading with a portfolio.
• Strong SEO understanding and application to content creation.
• Experience with CMS and e-commerce platforms.

Mansioni

• Develop and implement a holistic content strategy for the e-commerce platform.
• Create high-quality, SEO-optimized content that drives conversions.
• Conduct keyword research and competitor analysis to inform strategy.
• Manage the content calendar and timely delivery of assets.
• Collaborate with design and marketing to produce impactful content.
• Analyze content performance metrics and optimize future content.
• Ensure consistent brand tone, voice, and messaging across content.
• Manage external content creators or agencies as needed.
• Stay up-to-date with trends in content marketing, SEO, and e-commerce.
• Develop compelling product descriptions highlighting features and benefits.

Conoscenze

Content strategy

SEO expertise

CMS experience

Analytics tools

Remote collaboration

Formazione

Bachelor's degree in Marketing

Strumenti

CMS platforms

Google Analytics

SEMrush

Descrizione del lavoro

About the Role

Our client, an innovative online retailer, is searching for a creative and strategic Remote E-commerce Content Strategist. This position is entirely remote, offering you the freedom to work from anywhere. You will be responsible for developing and executing a comprehensive content strategy that enhances brand presence, engages target audiences, and drives online sales. This involves creating compelling product descriptions, blog posts, social media content, and email marketing copy. The ideal candidate is an exceptional storyteller, possesses a strong understanding of SEO, and knows how to leverage content to achieve business objectives. You will collaborate with various teams to ensure a consistent and impactful brand voice across all digital touchpoints. This is a fantastic opportunity to shape the narrative of a growing e-commerce brand from a remote location.

Key Responsibilities

• Develop and implement a holistic content strategy for the e-commerce platform, including website content, product descriptions, blog posts, social media, and email marketing.
• Create high-quality, engaging, and SEO-optimized content that resonates with target audiences and drives conversions.
• Conduct keyword research and competitor analysis to inform content strategy and identify opportunities.
• Manage the content calendar, ensuring timely delivery of all content assets.
• Collaborate with design and marketing teams to produce visually appealing and impactful content.
• Analyze content performance metrics and use insights to optimize future content creation and distribution.
• Ensure brand consistency in tone, voice, and messaging across all content.
• Manage external content creators or agencies as needed.
• Stay up-to-date with the latest trends in content marketing, SEO, and e-commerce.
• Develop compelling product descriptions that highlight features, benefits, and drive purchasing decisions.

Requirements

• Proven experience (4+ years) as a Content Strategist, Content Marketer, or similar role, with a strong focus on e-commerce.
• Excellent writing, editing, and proofreading skills with a portfolio showcasing successful content campaigns.
• Deep understanding of SEO principles and how to apply them to content creation.
• Experience with content management systems (CMS) and e-commerce platforms.
• Proficiency in keyword research tools and analytics platforms (e.g., Google Analytics, SEMrush).
• Ability to develop and execute a data-driven content strategy.
• Strong understanding of different content formats and their effectiveness across various channels.
• Excellent communication and collaboration skills, comfortable working in a remote team environment.
• Creative thinking and a passion for storytelling.
• Bachelor's degree in Marketing, Communications, English, Journalism, or a related field.

Benefits

• Fully remote position, offering complete work-from-home flexibility.
• Competitive salary and benefits package.
• Opportunity to lead content strategy for a growing e-commerce business.
• Budget for professional development, including courses and conferences.
• Access to advanced content creation and SEO tools.
• Collaborative and innovative remote work culture.
• Home office stipend for setting up your ideal workspace.
• Flexible working hours to suit your lifestyle.