Remote Content Strategy Lead (Growth & SEO)

Placements24; Bloemfontein; Hybrid; ZAR 420,000 - 600,000; Full time

Benefits offered by this job

Fully remote work arrangement

Competitive salary and performance‑drn

Bonuses

Access to online learning

Home office setup allowance

Collaborative virtual team environment

Contribute to impactful digital Narrat

Job summary

WhatJobs Direct is seeking a remote Content Marketing Strategist to join its distributed team. You will design and execute a data-driven content plan to boost engagement, brand awareness, and lead generation from a home office.

The role emphasizes storytelling, SEO, CMS work, and collaboration with marketing, sales, and product teams. Remote-first culture values clear communication, autonomy, and ongoing learning.

Qualifications

• Bachelor's degree in Marketing, Journalism, English, Communications, or related field.
• Minimum 4 years of proven experience in content marketing, content strategy, or copywriting, preferably remote.
• Demonstrated success in developing content strategies that drive measurable results.
• Strong writing, editing, and proofreading skills with a diverse portfolio.

Responsibilities

• Develop and execute a comprehensive content marketing strategy aligned with business goals and audience needs.
• Create and manage an editorial calendar for timely content delivery across channels.
• Write, edit, and proofread engaging content including blog posts, articles, website copy, social posts, case studies, white papers, and video scripts.
• Conduct keyword research and SEO analysis to optimize content for organic reach.
• Collaborate with marketing, sales, product, and external freelancers to produce diverse content.
• Monitor content performance with analytics, generate reports, and provide strategic recommendations.
• Manage social media distribution and community engagement initiatives.
• Stay current with industry trends and best practices in content marketing and SEO.
• Ensure brand consistency in tone, voice, and visual identity.

Skills

Strong writing

SEO proficiency

CMS experience

Analytics mindset

Remote collaboration

Education

Bachelor's degree in Marketing or related field

Tools

WordPress

Google Analytics

SEMrush/Ahrefs

Job description

WhatJobs Direct is seeking a remote Content Marketing Strategist to join its distributed team. You will design and execute a data-driven content plan to boost engagement, brand awareness, and lead generation from a home office.

The role emphasizes storytelling, SEO, CMS work, and collaboration with marketing, sales, and product teams. Remote-first culture values clear communication, autonomy, and ongoing learning.