Remote Content Strategy Lead (SEO & Growth)

Placements24; Cape Town; Hybrid; ZAR 420,000 - 640,000; Full time

Benefits offered by this job

Competitive remote salary package

Health and wellness benefits

Generous paid time off

Professional development support

100% remote flexibility

Job summary

Placements24 seeks a Remote Content Marketing Strategist to shape and execute our content vision from anywhere in South Africa. You will craft compelling narratives across blogs, whitepapers, case studies, emails, and social content, with SEO and analytics guiding decisions.

This is a fully remote, nationally distributed position requiring strong writing and strategic planning. Ideal candidates have 4+ years in content creation, a data-driven mindset, and proven ability to drive engagement and

Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, English, or related field.
• 4+ years in content marketing, copywriting, or related content creation.
• Proven ability to drive engagement and conversions with content strategies.
• Excellent writing, editing, and proofreading skills with portfolio.
• Strong knowledge of SEO principles and content optimization.
• Experience with WordPress and analytics platforms (Google Analytics).
• Strong social media marketing and audience engagement.
• Ability to work independently in a remote setting.

Responsibilities

• Develop and execute a comprehensive content marketing strategy aligned with business objectives.
• Plan, create, and manage blogs, whitepapers, case studies, website copy, social posts, video scripts, and emails.
• Conduct keyword research and audience analysis to inform content creation.
• Implement SEO best practices to improve discoverability and ranking.
• Manage editorial calendar and ensure timely publication across channels.
• Analyze content performance and optimize for engagement and conversions.
• Collaborate with marketing, sales, design and product teams for consistency.
• Stay updated on industry trends and content marketing technologies.

Skills

Content marketing strategy

Copywriting

Editorial planning

Social media marketing

Project management

Data-driven decisions

Education

Bachelor's degree in Marketing/Communications/Journalism/English

Tools

WordPress

Google Analytics

SEO tools (Ahrefs)

CMS

Email marketing platforms

Job description

Placements24 seeks a Remote Content Marketing Strategist to shape and execute our content vision from anywhere in South Africa. You will craft compelling narratives across blogs, whitepapers, case studies, emails, and social content, with SEO and analytics guiding decisions.

This is a fully remote, nationally distributed position requiring strong writing and strategic planning. Ideal candidates have 4+ years in content creation, a data-driven mindset, and proven ability to drive engagement and