Remote Content Marketing Lead - SaaS Brand Growth

Placements24; Durban; Hybrid; ZAR 1,000,000 - 1,400,000; Full time

Benefits offered by this job

Fully remote work

Home office stipend

Health insurance

Professional development budget

Company laptop

Volunteer time off

Job summary

Placements24 is seeking a Remote Content Marketing Lead to spearhead our strategy and execution from anywhere in South Africa. You will craft compelling, high-quality content that builds brand awareness, drives organic traffic, and supports lead generation and retention.

A distributed, remote-first team collaboration culture will shape our global brand voice. You will supervise content creation across formats, optimize with SEO, and mentor freelancers, with a strong emphasis on analytics and

Qualifications

• Bachelor's degree in Marketing, English, Journalism, Communications, or a related field.
• Minimum of 5 years of experience in content marketing with a proven track record.
• Exceptional writing, editing, and proofreading skills with keen attention to detail.
• Strong SEO understanding and content optimization experience.
• Experience with WordPress and marketing automation tools.

Responsibilities

• Develop and implement a comprehensive content marketing strategy aligned with business goals.
• Oversee creation, editing, and publishing of blog posts, white papers, case studies, website copy, social content, and video scripts.
• Conduct keyword research and apply SEO best practices to drive organic traffic.
• Manage editorial calendar and ensure timely delivery of high-quality content.
• Collaborate with SMEs, product marketing, and sales to generate content ideas and ensure accuracy.
• Measure and report performance of content initiatives to inform strategy.
• Maintain a consistent brand voice across all channels.
• Explore new formats and distribution channels to expand reach and engagement.
• Lead and mentor a team of freelance content creators and editors.

Skills

Content strategy

SEO

Writing & editing

Team leadership

Remote collaboration

Education

Bachelor's degree in Marketing/related field

Tools

WordPress

Marketing automation

Google Analytics

Job description

Placements24 is seeking a Remote Content Marketing Lead to spearhead our strategy and execution from anywhere in South Africa. You will craft compelling, high-quality content that builds brand awareness, drives organic traffic, and supports lead generation and retention.

A distributed, remote-first team collaboration culture will shape our global brand voice. You will supervise content creation across formats, optimize with SEO, and mentor freelancers, with a strong emphasis on analytics and