Real Estate Marketing Manager

Placements24; LegKraal Gate; On-site; ZAR 480,000 - 720,000; Full time

Job summary

Placements24 in Mahikeng is looking for a creative and strategic Real Estate Marketing Manager to lead marketing initiatives for residential and commercial properties. You will drive integrated plans, oversee digital campaigns, lead content creation, and coordinate PR efforts across the Mahikeng market.

Join a dynamic team, shape the marketing strategy for a diverse property portfolio, and manage budgets to boost sales performance while delivering engaging campaigns in the North West region.

Qualifications

• Proven experience as a Real Estate Marketing Manager or in a similar marketing role within the real estate industry.
• Strong understanding of marketing principles and practices, especially digital marketing.
• Excellent creative, writing, and communication skills.
• Experience with marketing automation tools and CRM systems.
• Demonstrated ability to manage multiple projects and deadlines effectively.
• Bachelor's degree in Marketing, Communications, Business, or a related field.

Responsibilities

• Develop and implement integrated marketing strategies for residential and commercial properties.
• Manage digital marketing campaigns, including social media, SEO, SEM, and email marketing.
• Create compelling marketing collateral, including brochures, property descriptions, virtual tours, and videos.
• Organize and execute open houses, property launch events, and marketing roadshows.
• Monitor campaign performance, analyze key metrics, and provide regular reports with actionable insights.
• Manage the marketing budget and ensure cost-effective campaign execution in the Mahikeng area.

Skills

Real estate marketing

Digital marketing

Creative writing

CRM software

Project management

Marketing automation

Education

Bachelor's degree in Marketing/Communications/Business

Tools

CRM software

Marketing automation tools

SEO tools

CMS platforms

Job description

About the Role

Our client is seeking a creative and strategic Real Estate Marketing Manager to lead marketing initiatives for their properties in Mahikeng. This role involves developing and executing comprehensive marketing plans to attract buyers and tenants, enhancing brand visibility, and driving sales performance across various property types. You will be responsible for overseeing digital marketing, content creation, advertising campaigns, and public relations efforts within the North West province. This is an excellent opportunity for a skilled marketer to make a significant impact on property sales and brand perception in the dynamic Mahikeng real estate market.

Key Responsibilities

• Develop and implement integrated marketing strategies for residential and commercial properties.
• Manage digital marketing campaigns, including social media, SEO, SEM, and email marketing.
• Create compelling marketing collateral, including brochures, property descriptions, virtual tours, and videos.
• Organize and execute open houses, property launch events, and marketing roadshows.
• Monitor campaign performance, analyze key metrics, and provide regular reports with actionable insights.
• Manage the marketing budget and ensure cost-effective campaign execution in the Mahikeng area.

Requirements

• Proven experience as a Real Estate Marketing Manager or in a similar marketing role within the real estate industry.
• Strong understanding of marketing principles and practices, especially digital marketing.
• Excellent creative, writing, and communication skills.
• Experience with marketing automation tools and CRM systems.
• Demonstrated ability to manage multiple projects and deadlines effectively.
• Bachelor's degree in Marketing, Communications, Business, or a related field.

Benefits

• Competitive salary and performance-related bonuses.
• Opportunity to shape the marketing strategy for a diverse property portfolio.
• Comprehensive health and retirement benefits.
• Professional development opportunities and team-building activities.
• A creative and collaborative work environment in Mahikeng.