Paid Media Manager (Remote, Fourways)

Blacksmith Agency LLC; South Africa; Remote; ZAR 600,000 - 900,000; Full time

Job summary

Blacksmith Agency is a AI-first digital agency seeking a Paid Media Manager to own paid media for a book of B2B and growing-brand clients. You will set strategy, allocate budgets, and lead conversations on performance during client calls.

You will manage campaigns across Google Ads, Meta, LinkedIn and Microsoft Ads, build the 90-day roadmaps, test creative, and drive long-term account growth through retention and upsell, while communicating clearly with US clients.

Qualifications

• 3+ years hands-on in Google Ads and Meta.
• Agency experience across multiple clients.
• Clear spoken English with US clients on live calls.

Responsibilities

• Manage paid media across Google Ads, Meta, LinkedIn and Microsoft Ads.
• Budget allocation, bidding, targeting and creative testing.
• Conversion tracking using GA4, Tag Manager and platform pixels.
• Develop 90-day and quarterly roadmaps for each client.
• Drive account growth through retention and upsell.

Skills

Google Ads

Meta Ads

Campaign optimization

Budget management

Agency experience

Client communication

Tools

GA4

Tag Manager

Pixels

Job description

Blacksmith Agency

• Marketing
• Full time
• Remote (Canada, South Africa or USA)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both. About The Role

Blacksmith Agency is an AI-first digital agency. As Paid Media Manager you own paid media for a book of B2B and growing-brand clients: the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.