Online & Store Sales Co-ordinator : SME

CORE; Sandton; On-site; ZAR 600,000 - 900,000; Full time

Job summary

CORE in Sandton seeks a dynamic Sales Specialist for iStore Business SME. You will drive revenue growth by converting online-originated SME leads, activating dormant accounts, and building lasting relationships with online SME customers via calls and digital channels.

You will coordinate store programmes, deliver weekly updates, and support stores with activations while tracking training progress and organizing in-store events with Marketing.

Qualifications

• Min 4 years Direct Sales or account management experience in Technology / ICT / Telecoms.
• Min 2 years B2B sales experience.
• 2+ years inside sales, telesales or desk-based account management, in Tech/ICT/Telecoms/e-commerce/retail.
• Experience in B2B sales, managing sales pipeline and hitting revenue targets is advantageous.
• Hands-on CRM pipeline management with data accuracy and reporting (Salesforce / Force Manager preferred).

Responsibilities

• Drive revenue growth for iStore SME through online to in-store activation.
• Coordinate delivery of business programmes to nominated stores and distribute weekly updates.
• Act as primary operational contact for online SME base and first-line business support for stores.
• End-to-end management of new business registrations and lead conversion.
• Track training progress and co-ordinate in-store business sessions with Marketing.
• Ensure no online-generated lead, registration or store-referred opportunity goes unconverted.

Skills

Proactive

Executive negotiation

Value-based selling

Education

Matric

Diploma or Degree in Business/Sales/Marketing/IT

Tools

Salesforce

Force Manager

Job description

Drive revenue growth and base activation for iStore Business SME by converting, engaging and retaining SME customers generated through the iStore online business channel, and act as the co-ordination link between the SME business team and iStore retail stores. Action new business account registrations end-to-end, execute targeted campaigns to activate dormant registered accounts, and build lasting relationships with online-originated SME customers by telephone and digital channels. In addition, co-ordinate the delivery of business programmes into nominated stores – distributing weekly programme updates and qualified leads (including Trade Up leads for Mac, iPad and iPhone), supporting stores with business account activations and business queries, tracking store training progress on business programmes, and co-ordinating in-store business sessions and events together with Marketing. Serve as the primary operational contact for the online SME base and the first-line business support contact for stores, ensuring no online-generated lead, registration or store-referred business opportunity goes unconverted.

Minimum qualifications and key competencies

• Matric
• Preferred: relevant tertiary qualification in Business, Sales, Marketing or Information Technology (Diploma or Degree).
• Proactive and self-motivated
• Ability to negotiate with Business Owners / C-Level Executives
• Value Based Selling Skills

Experience required for the role

• Min 4 years Direct Sales or account management experience in the Technology / ICT / Telecoms Industry.
• Min 2 years B2B sales experience
• Minimum 2 years' inside sales, telesales or desk-based account management experience, ideally within Technology, ICT, Telecoms, e-commerce or retail.
• Experience in B2B sales, including managing a sales pipeline and achieving revenue targets, is advantageous.
• Hands-on experience managing a CRM pipeline (Salesforce / Force Manager preferred) with consistent data accuracy, hygiene and reporting.
• Experience managing high-volume outbound communication (calls and emails) across a large account base.
• Demonstrated ability to manage business account registration processes and administrative tasks with a high degree of accuracy.
• Experience co-ordinating programmes, leads or communications across a multi-site retail or branch network is advantageous.
• Event or activation co-ordination experience (including working with Marketing on invitations and attendance) is advantageous.
• Strong working knowledge of Excel / Google Sheets for trackers and reporting; familiarity with the Apple product range and iStore retail environment is advantageous.

Key Competencies

• Customer Focus – Prioritises the SME customer's experience from first contact through to activation and ongoing account support, whether the customer originates online or in store.
• Passion – Brings energy and enthusiasm to high-volume outbound calling, campaign execution and in-store business events.
• Innovation – Looks for smarter ways to convert dormant registrations, streamline the registration process and improve how leads and programme updates reach stores.
• Get Things Done – Highly organised and self-driven; delivers consistently against call, registration, revenue and store co-ordination commitments without close supervision.
• Teamwork – Works closely with store managers and store teams, the RAM team, Business Finance & Admin Support and Marketing to deliver a seamless customer journey across channels.
• Embrace Differences – Adapts communication style across a diverse SME customer base and a geographically spread store network.
• Integrity – Handles customer, store and business account data responsibly and in line with POPIA and internal compliance requirements.
• Registration & Process Discipline – Maintains meticulous accuracy in registration processing, MDM / Infosec / BUH checks, lead logging and CRM record-keeping; treats administrative compliance as a core performance standard.
• Outbound Sales Discipline – Manages high call and lead volumes while maintaining service quality and consultative, value-based selling standards.
• Co-ordination & Follow-through – Plans ahead, tracks multiple stores, leads and events simultaneously, closes the loop on every hand-off and keeps stakeholders informed of status.
• Communication & Stakeholder Management – Clear and professional communicator across phone, email, written reporting and store briefings; co-ordinates effectively with store teams, RAM, Marketing and internal stakeholders.

Customer Relationship Management

• Ensure regular communication and meetings with existing SMB base & potential SMB customers.
• Nurturing and growing relationships with SMB customers, acting as a point of contact for any issues or queries, and addressing concerns promptly, fostering trust and loyalty.

Reporting & Analytics

• Maintain a training tracker for business programmes by store and by staff member (e.g. business account registration, Trade Up, business bundles, ABM / device enrolment, financing).
• Assist to schedule and co-ordinate business programme training sessions for stores together with the relevant trainer / SME team member.
• Track completion against the training plan, identify gaps in store coverage and flag them to the Head of SME and store management.
• Report monthly on training progress and store readiness to execute business programmes.