Medical Marketing & Business Strategy Manager

Innovazi Consulting Pty Ltd; Durban; On-site; ZAR 900,000 - 1,300,000; Full time

Job summary

Innovazi Consulting Pty Ltd seeks an experienced Medical Marketing & Business Strategy Manager to steer strategic marketing initiatives and identify market opportunities, driving commercial growth in the healthcare sector.

The role combines marketing strategy, business planning, financial analysis, and market intelligence to improve performance, support product launches, and collaborate with cross-functional teams. Strong communication and stakeholder management are essential.

Qualifications

• Bachelor's degree in Marketing, Business Management, Commerce or related field.
• Minimum 5 years' experience in a strategic/ commercial marketing role.
• Proven experience in business planning, budgeting, and commercial strategy development.
• Strong analytical and financial acumen with ability to interpret market/sales data.
• Experience working with sales teams and senior stakeholders.
• Excellent communication, presentation and stakeholder management skills.
• Healthcare/pharma/medical devices industry experience advantageous.

Responsibilities

• Develop and implement strategic marketing plans aligned with business objectives and revenue targets.
• Identify market opportunities, industry trends, and competitor activities to support portfolio growth.
• Drive product launches and develop go-to-market strategies.
• Analyse commercial performance, sales data, and market trends to provide actionable insights.
• Manage marketing budgets and ROI across campaigns and initiatives.
• Collaborate with cross-functional teams to translate market intelligence into growth opportunities.
• Support business planning, forecasting and strategic decision-making.
• Monitor and report on KPIs and overall market performance.
• Identify opportunities to improve commercial effectiveness and market positioning.

Skills

Strategic marketing

Budgeting

Financial analysis

Market intelligence

Stakeholder management

Communication

Education

Bachelor's Degree in Marketing/Business

Job description

Introduction

An exciting opportunity is available for an experienced Medical Marketing & Business Strategy Manager to drive strategic marketing initiatives, identify market opportunities, and support commercial growth. The successful candidate will combine strategic marketing expertise, business planning, financial analysis, and market intelligence to improve business performance and achieve organisational objectives.

Duties & Responsibilities

• Develop and implement strategic marketing plans aligned with business objectives and revenue targets.

• Identify market opportunities, industry trends, and competitor activities to support portfolio growth.

• Drive product launches and develop effective go-to-market strategies.

• Analyse commercial performance, sales data, and market trends to provide actionable business insights.

• Manage marketing budgets and evaluate return on investment (ROI) across campaigns and initiatives.

• Collaborate with cross-functional teams to translate market intelligence into sustainable growth opportunities.

• Support business planning, forecasting, and strategic decision-making.

• Monitor and report on key performance indicators (KPIs) and overall market performance.

• Identify opportunities to improve commercial effectiveness and strengthen market positioning.

Desired Experience & Qualification

• Bachelor's Degree in Marketing, Business Management, Commerce, or a related field.

• Minimum 5 years' experience in a strategic marketing or commercial marketing role.

• Proven experience in business planning, budgeting, and commercial strategy development.

• Strong analytical and financial acumen, with the ability to interpret market and sales data.

• Experience working closely with sales teams and senior business stakeholders.

• Excellent communication, presentation, and stakeholder management skills.

• Experience in healthcare, pharmaceuticals, medical devices, or a related industry will be highly advantageous.

Key Competencies

• Strategic thinking and business planning.

• Strong commercial acumen.

• Market research, analysis, and insight generation.

• Financial management and budget control.

• Stakeholder engagement and cross-functional collaboration.

• Results-driven approach.

• Problem-solving and decision-making.