Media Relations Manager

Placements24; Bloemfontein; Hybrid; ZAR 550,000 - 750,000; Full time

Benefits offered by this job

Hybrid work model

Competitive salary & bonuses

Medical aid & wellness benefits

Professional development opportunities

Job summary

Placements24 in Bloemfontein is seeking a seasoned Media Relations Manager to join the team in a hybrid role. You will cultivate media relationships, shape proactive strategies, and manage the public profile locally.

The ideal candidate has a bachelor's in communications or PR, 6+ years in media/public relations, and a proven record in securing coverage across print, broadcast, and digital outlets. Strong writing and crisis management skills are essential.

Qualifications

• Bachelor's degree in Communications, Journalism, Public Relations, or a related field.
• Minimum of 6 years of experience in media relations or public relations, preferably within a corporate or agency setting.
• Proven ability to secure positive media coverage across print, broadcast, and online channels.
• Excellent written and verbal communication skills, with a knack for crafting engaging narratives.
• Strong understanding of media landscapes and current affairs.

Responsibilities

• Develop and execute strategic media relations plans to achieve communication objectives.
• Cultivate and maintain strong, positive relationships with journalists, editors, producers, and influencers.
• Write and pitch compelling press releases, media alerts, and story ideas to relevant media outlets.
• Serve as a primary point of contact for media inquiries, providing timely and accurate responses.
• Monitor media coverage, track key mentions, and prepare comprehensive reports on media sentiment and impact.
• Proactively identify opportunities for positive media coverage and manage potential crisis communications situations.

Skills

Media relations

Stakeholder management

Storytelling

Crisis communications

Education

Bachelor's degree in Communications/PR

Job description

About the Role

Our client is seeking a seasoned Media Relations Manager to join their team in Bloemfontein . This hybrid role is critical for cultivating and managing relationships with media outlets, ensuring positive and consistent press coverage. You will be responsible for developing proactive media strategies, responding to media inquiries, and managing the company's public profile. Working within a dedicated communications department, you will contribute to shaping the narrative and enhancing the organization's reputation within the region.

Key Responsibilities

• Develop and execute strategic media relations plans to achieve communication objectives.
• Cultivate and maintain strong, positive relationships with journalists, editors, producers, and influencers.
• Write and pitch compelling press releases, media alerts, and story ideas to relevant media outlets.
• Serve as a primary point of contact for media inquiries, providing timely and accurate responses.
• Monitor media coverage, track key mentions, and prepare comprehensive reports on media sentiment and impact.
• Proactively identify opportunities for positive media coverage and manage potential crisis communications situations.

Requirements

• Bachelor's degree in Communications, Journalism, Public Relations, or a related field.
• Minimum of 6 years of experience in media relations or public relations, preferably within a corporate or agency setting.
• Proven ability to secure positive media coverage across print, broadcast, and online channels.
• Excellent written and verbal communication skills, with a knack for crafting engaging narratives.
• Strong understanding of media landscapes and current affairs.
• Demonstrated ability to manage relationships effectively and operate under pressure.

Benefits

• Competitive salary and potential for performance bonuses.
• Hybrid work model offering a balance between office collaboration and remote flexibility.
• Comprehensive medical aid, including hospital cover and wellness benefits.
• Support for ongoing professional development and industry certifications.
• Collaborative team environment with opportunities for growth within the organization.