MARKETING & PUBLIC RELATIONS CO-ORDINATOR

Old School Ties; Cape Town; Sur place; ZAR 216 000 - 240 000; Plein temps

Résumé du poste

Bergvliet High School is seeking a dynamic Marketing & Public Relations Co-ordinator to strengthen the School's brand, reputation and visibility across stakeholders. The role focuses on marketing, communications, PR and stakeholder engagement strategies that showcase the School’s achievements and opportunities.

The successful candidate will enhance the School’s public profile, manage communications, build partnerships, and support fundraising and sponsorship initiatives.

Qualifications

• Minimum 3 years' proven experience in marketing, communications or public relations.
• Experience developing and implementing marketing, branding and communication strategies.
• Demonstrated ability to build and maintain relationships with corporate partners, media, community organisations, parents and alumni.
• Experience managing digital marketing platforms, social media and website content.
• Strong understanding of marketing trends, content creation, brand management and audience engagement.
• Excellent written, verbal, presentation and interpersonal communication skills.

Responsabilités

• Develop and implement a comprehensive marketing and communications strategy to enhance visibility, reputation and enrolment objectives.
• Produce and manage high-quality marketing materials (brochures, prospectuses, ads, newsletters, promos).
• Ensure brand consistency across platforms and initiatives.
• Conduct market research and analyze trends to identify growth opportunities.
• Develop and oversee campaigns that promote achievements, programmes, events and community initiatives.
• Serve as an ambassador for the School, fostering relationships with media, parents, alumni, businesses and the wider community.
• Coordinate content across social media, website, newsletters and publications; manage publicity opportunities.
• Identify and secure sponsorships, partnerships and donor engagement opportunities.

Connaissances

Marketing strategy

Brand management

Stakeholder engagement

Digital marketing

Content creation

Formation

Marketing/Communications/PR qualification

Description du poste

MARKETING & PUBLIC RELATIONS CO-ORDINATOR

SGB VACANCY - FIXED TERM CONTRACT: JANUARY 2027 – DECEMBER 2027

Marketing & Public Relations Co-ordinator

Bergvliet High School (BHS) is seeking a dynamic, creative, and results-driven Marketing & Public Relations Co-ordinator to strengthen and promote the School's brand, reputation, and visibility across all stakeholder groups. This exciting role will focus on developing and implementing marketing, communications, public relations and stakeholder engagement strategies that showcase the achievements, values and opportunities offered by BHS.

The successful candidate will be responsible for enhancing the School's public profile, managing internal and external communications, building meaningful relationships with the wider community and identifying opportunities to support fundraising and sponsorship initiatives. The position commences on 1 January 2027.

Requirements

• A Marketing, Communications, Public Relations or related qualification, with a minimum of 3 years' proven experience in a marketing, communications or public relations role.
• Proven experience in developing and implementing marketing, branding, and communication strategies.
• Demonstrated ability to build and maintain effective relationships with corporate partners, media representatives, community organisations, parents, alumni and other stakeholders.
• Experience managing digital marketing platforms, social media channels, and website content.
• Strong understanding of current marketing trends, content creation, brand management, and audience engagement.
• Excellent written, verbal, presentation and interpersonal communication skills.
• Ability to create compelling content for a variety of communication channels, including newsletters, media releases, school website, social media, and marketing collateral.
• Proficiency in graphic design and digital content creation software.
• Experience in planning and delivering integrated marketing campaigns and promotional activities.
• A proactive, innovative, and self-motivated approach, with strong organisational and project management skills.
• Demonstrated ability to work independently while collaborating effectively with staff, parents, alumni, and external stakeholders.
• Experience in fundraising, sponsorship acquisition, or donor relations will be advantageous.

Key Responsibilities

Marketing & Brand Management

• Develop and implement a comprehensive marketing and communications strategy to enhance the School's visibility, reputation, and enrolment objectives.
• Produce and manage high-quality marketing materials, including brochures, prospectuses, advertisements, newsletters, and promotional content.
• Ensure consistency of the Bergvliet High School brand across all communication platforms and marketing initiatives.
• Conduct market research and analyse trends to identify opportunities for growth, engagement, and brand development.
• Develop and oversee marketing campaigns that promote the School's achievements, programmes, events, and community initiatives.

Public Relations, Communications & Events

• Serve as a key ambassador for the School, fostering positive relationships with media, parents, alumni, businesses, and the broader community.
• Develop engaging content and manage the School's communication channels, including social media platforms, website content, newsletters, and publications.
• Coordinate media relations and publicity opportunities, including media releases, news stories, and promotional campaigns.
• Promote and celebrate School achievements, events, and success stories through strategic communication initiatives.
• Involvement in the planning, execution and promotion of School events, open days, information evenings, and community engagement activities.

Stakeholder & Alumni Relations

• Strengthen engagement with the BHS Alumni community and oversee alumni communications across relevant platforms.
• Develop partnerships with community organisations, businesses, and strategic stakeholders to enhance opportunities for collaboration and support.
• Maintain and grow stakeholder databases to support communication, networking, and relationship-building initiatives.
• Identify and secure sponsorship, partnership, and scholarship opportunities that align with the School's strategic objectives.
• Support fundraising campaigns and donor engagement initiatives through effective marketing and communication strategies.
• Research prospective sponsors, donors, and funding partners.
• Prepare sponsorship proposals, presentations, concept notes, and funding applications.

General

• Present innovative marketing and communication ideas to the School leadership and the School Governing Body.
• Participate in meetings and initiatives that support the strategic objectives of the School.
• Actively contribute to and support School events, programmes, and community activities.

ANNUAL REMUNERATION BASED ON EXPERIENCE: R216 000 – R240 000

CLOSING DATE: 5 NOVEMBER 2026 at 12h00

Only shortlisted candidates will be contacted and will be expected to be available for interviews at a date, time and place determined by BHS.

If you have not been contacted within 3 months of the closing date, please assume that your application was unsuccessful.

Prospective employees are obliged to confirm (on an affidavit) that they have never been convicted of a sexual offence against a child or person as well as provide a police clearance certificate.

The SGB reserves the right not to appoint an applicant, should the needs of the school change.