Field Agent/ Schools Marketer

Global Recruitment SA; Pretoria; On-site; ZAR 180,000 - 240,000; Full time

Job summary

Global Recruitment SA is seeking a dynamic Student Marketer in Pretoria to promote a private higher education institution to prospective students. You will drive enrolments through school marketing, fieldwork, networking and exceptional customer service.

The role involves visiting schools, presenting programmes, managing leads, assisting with applications and maintaining accurate student records. A matric and a related diploma are required, with 2–3 years in sales/marketing advantageous.

Qualifications

• Matric is required.
• Related Diploma in Marketing, Sales, Business or a related field is preferred.
• 2–3 years' experience in sales, marketing and/or administration.

Responsibilities

• Market and promote the institution to prospective students.
• Develop and maintain relationships with schools, institutions and corporate clients.
• Conduct school visits, career exhibitions and other marketing activities.
• Generate and follow up on prospective student leads via calls, databases, walk-ins, and other channels.
• Provide accurate information and guidance on programmes to prospective students.
• Assist students through the application and registration process.
• Achieve and exceed recruitment targets.
• Promote the institution's brand through fieldwork and networking.

Skills

Sales

Marketing

Lead generation

Communication

Customer service

Presentations

Education

Matric

Related Diploma in Marketing/Sales/Business

Job description

STUDENT MARKETER / SCHOOLS MARKETER

Pretoria, Gauteng

Our client, a leading private higher education institution, is seeking a dynamic, target-driven and people-oriented Student Marketer to join their team in Pretoria.

The successful candidate will be responsible for promoting the institution, generating student interest and driving enrolments through school marketing, fieldwork, networking, sales and exceptional customer service.

Key Responsibilities

• Market and promote the institution and its academic programmes to prospective students.

• Develop and maintain relationships with schools, institutions and corporate clients.

• Conduct school visits, career exhibitions, presentations and other marketing activities.

• Generate and follow up on prospective student leads through calls, databases, walk-ins and other channels.

• Provide prospective students with accurate information and guidance regarding available programmes.

• Assist students through the application and registration process.

• Achieve and exceed assigned student recruitment and enrolment targets.

• Promote the institution's brand through fieldwork and networking.

• Respond professionally to telephone, email and walk-in enquiries.

• Maintain accurate student information and records.

• Assist with student queries and ensure that enquiries are directed and followed through appropriately.

• Identify innovative opportunities to promote the institution and attract prospective students.

• Assist with corporate visits and other recruitment initiatives.

• Provide excellent customer service and act as a positive brand ambassador.

• Complete relevant administrative and reporting duties.

Minimum Requirements

• Matric

• Related Diploma in Marketing, Sales, Business, Education or a related field.

• 2–3 years' experience in sales, marketing and/or general administration.

• Experience within an educational institution will be advantageous.

• Previous sales and student recruitment experience will be highly advantageous.

• Valid driver's licence.

• Strong prospecting and lead-generation ability.

• Proven ability to work towards and achieve sales/recruitment targets.

• Strong verbal and written communication skills.

• Good presentation and interpersonal skills.

• Computer literate – MS Office.

• Excellent telephone and email etiquette.

• Ability to work independently and in a target-driven environment.

• Willingness to conduct fieldwork, school visits and attend career expos.

Key Competencies

• Sales driven and persuasive

• Results and target orientated

• Customer/student service focused

• Excellent communication skills

• Relationship building

• Negotiation skills

• Initiative and creativity

• Attention to detail

• Planning and organising

• Problem solving and critical thinking

• Adaptability and resilience

• Conflict resolution

• Ability to work under pressure

• Strong interpersonal skills