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EMPLOYMENT TYPE : Permanent
SECTOR : Marketing
BASIC SALARY : R70 000 – R80 000 + Benefits
START DATE : A.S.A.P
REQUIREMENTS:
- Relevant tertiary qualification in Marketing, Business, Communications, or a related field.
- A minimum of 5–7 years of marketing experience, including at least 2–3 years in a marketing management or senior leadership role.
- Experience in FMCG, food, ingredients, manufacturing, or a related industry would be advantageous.
- Proven managerial experience, including the ability to manage people, agencies, marketing campaigns, and budgets.
- A sound understanding of marketing principles, brand management, trade marketing, digital marketing, and customer marketing.
- Experience working closely with sales teams in a commercially driven environment.
- Strong analytical skills, with the ability to evaluate marketing performance, interpret data, and translate insights into actionable strategies.
- Excellent project management, organisational, and communication skills.
- Proficiency in Microsoft Office, particularly Outlook, and experience using relevant business systems.
- A strong understanding of the FMCG industry would be advantageous.
- Confident leader: Able to manage a team, make decisions, and take accountability with minimal supervision.
- Commercially minded: Understands how marketing contributes to business growth and profitability.
- Hands-on and solutions-focused: Proactive in solving problems and driving initiatives forward.
- Structured and organized: Able to manage multiple brands, projects, deadlines, and stakeholders effectively.
- Analytical: Uses data, KPIs, and commercial results to inform decisions.
- Creative yet practical: Balances innovative thinking with realistic execution and budget constraints.
- Collaborative: Builds strong working relationships with Sales, New Product Development (NPD), Operations, and external partners.
- Adaptable: Thrives in a fast-paced business environment with diverse products, customers, and marketing requirements.
DUTIES:
Marketing Leadership and Management:
- Lead, develop, and manage the marketing team, including brand and customer marketing functions.
- Oversee day-to-day marketing operations, priorities, resource allocation, and delivery.
- Translate strategic marketing objectives into actionable plans, campaigns, and measurable KPIs.
- Manage marketing budgets, timelines, and performance reporting.
- Promote accountability, collaboration, and continuous improvement within the team.
Brand and Campaign Management:
- Oversee the implementation of marketing strategies across multiple B2B and consumer brands.
- Manage integrated campaigns across digital, trade, retail, customer, and promotional channels.
- Ensure brand consistency and quality across all marketing activities.
- Oversee product launches, promotional campaigns, marketing materials, and brand activations.
- Manage external creative, digital, and media agencies, ensuring quality, efficiency, and value for money.
Customer and Trade Marketing:
- Collaborate closely with Sales to develop and execute marketing initiatives that support customer acquisition, product penetration, and sales growth.
- Oversee trade marketing programmes, in-store activations, merchandising, point-of-sale materials, and customer promotions.
- Support marketing activities across various sales channels, including retail, wholesale, and food-related business sectors.
- Ensure marketing programmes are practical, commercially relevant, and aligned with sales priorities.
Digital Marketing and Performance:
- Oversee digital marketing activities, including social media, Google Ads, websites, and online sales channels.
- Manage digital agencies and establish clear performance expectations and accountability.
- Monitor campaign performance, website traffic, lead generation, conversions, and return on digital investment.
- Identify opportunities to optimize digital spending and improve marketing effectiveness.
- Use data and insights to inform marketing decisions and future strategies.
Marketing Performance and Commercial Accountability:
- Establish and monitor meaningful marketing KPIs across brands, campaigns, and channels.
- Evaluate campaign effectiveness and marketing return on investment.
- Manage marketing expenditure and identify opportunities to improve cost efficiency.
- Provide regular performance reports, insights, and recommendations.
- Ensure marketing activities deliver measurable value and contribute to overall business growth.
HOURS:
- Monday to Thursday: 07:00 – 16:00
- Fridays: 07:00 – 14:15