Marketing Manager

Placements24; Cape Town; On-site; ZAR 900,000 - 1,400,000; Full time

Benefits offered by this job

Competitive salary

Medical aid & retirement fund

Career development

Leave allowance

Team-building activities

Job summary

Placements24 in Cape Town is seeking an experienced Marketing Manager to lead marketing initiatives and drive brand awareness in the Western Cape. You will oversee campaigns, content, digital presence, and performance metrics.

The role requires a degree in Marketing or related field, at least seven years in marketing with three in a management capacity, strong leadership and CRM/automation experience. You will shape growth strategies and collaborate with external partners.

Qualifications

• A degree in Marketing, Business Administration, or related field.
• 7+ years of progressive marketing experience, including 3+ years in management.
• Proven track record in driving growth through campaigns and market research.

Responsibilities

• Develop and execute comprehensive marketing strategies aligned with business objectives.
• Manage the marketing budget and resource allocation.
• Lead and mentor a team of marketing professionals.
• Oversee creation and distribution of marketing content across channels.
• Monitor market trends and competitor activity to identify opportunities.
• Build relationships with media, agencies, and external partners.

Skills

Leadership

Project management

Communication

Marketing strategy

Market research

Education

Degree in Marketing or Business Administration

Tools

CRM software

Marketing automation

Job description

About the Role

Our client is seeking an experienced and strategic Marketing Manager to lead their marketing initiatives from their offices in Cape Town . This role is critical for driving brand awareness, lead generation, and customer acquisition within the vibrant Western Cape market. You will be responsible for overseeing all marketing activities, including campaign management, content creation, digital presence, and team leadership. The ideal candidate possesses a strong understanding of the South African consumer landscape and is adept at developing and executing integrated marketing plans that deliver measurable business results.

Key Responsibilities

• Develop and execute comprehensive marketing strategies aligned with business objectives.
• Manage all aspects of the marketing budget, ensuring optimal allocation of resources.
• Lead and mentor a team of marketing professionals, fostering a collaborative and high-performance culture.
• Oversee the creation and distribution of compelling marketing content across all channels.
• Monitor market trends and competitor activities to identify new opportunities and threats.
• Build and maintain strong relationships with media, advertising agencies, and other external partners.

Requirements

• A degree in Marketing, Business Administration, or a related field.
• A minimum of 7 years of progressive experience in marketing, with at least 3 years in a management role.
• Proven track record of successfully developing and implementing marketing campaigns that drive growth.
• Strong understanding of market research, segmentation, and positioning strategies.
• Excellent leadership, project management, and communication skills.
• Experience with CRM software and marketing automation tools.

Benefits

• An attractive salary package commensurate with experience.
• Comprehensive medical aid and retirement fund contributions.
• Opportunity to shape the marketing direction of a growing company in Cape Town .
• Generous leave allowance and professional development support.
• A dynamic and supportive work environment with regular team-building activities.