Marketing Communications Manager - Brand Development

Placements24; East London; Hybrid; ZAR 600,000 - 900,000; Full time

Benefits offered by this job

Competitive compensation

Fully remote work

Professional growth opportunities

Leadership development

PTO and holidays

Retirement savings

Job summary

WhatJobs Direct is seeking a talented Marketing Communications Manager to join our team in a fully remote capacity, serving clients based in East London, Eastern Cape, ZA. This role focuses on developing and executing comprehensive marketing communication strategies, overseeing brand messaging, and maintaining consistent brand representation across channels.

You will lead integrated campaigns across digital, social media, email, and traditional advertising, collaborate with creative teams, and

Qualifications

• Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
• 5-7 years of progressive experience in marketing communications and brand management.
• Proven track record of developing and executing brand-building campaigns.
• Strong understanding of integrated marketing principles and digital marketing channels.
• Excellent written, verbal, and presentation skills.
• Experience with market research and data analysis tools.
• Ability to lead cross-functional teams in a remote environment.
• Strategic thinker with strong problem-solving capabilities.
• Experience managing external agencies and vendors.
• Proficiency in project management software.

Responsibilities

• Develop and implement overarching marketing communication strategies aligned with client brand goals.
• Oversee brand messaging, tone of voice, and visual identity across all marketing materials and platforms.
• Lead development and execution of integrated marketing campaigns across digital, social, email, and traditional channels.
• Collaborate with internal and external creative teams to produce marketing content and collateral.
• Manage relationships with external agencies and vendors.
• Analyze market trends, competitor activities, and customer insights to inform decisions.
• Measure and report campaign effectiveness and identify optimization opportunities.
• Ensure brand consistency and compliance across all communication efforts.
• Stay ahead of marketing technologies and best practices.
• Manage marketing communication budgets effectively.

Skills

Brand management

Integrated marketing

Digital marketing

Campaign development

Budget management

Cross-functional leadership

Communication skills

Education

Bachelor's degree in Marketing/Communications/Business Administration

Tools

Project management software

Market research tools

Data analysis tools

Job description

About the Role

WhatJobs Direct is seeking a talented and experienced Marketing Communications Manager to join our team in a fully remote capacity, serving clients based in East London, Eastern Cape, ZA. This role is critical in developing and executing comprehensive marketing communication strategies that build and strengthen our clients' brands. You will be responsible for overseeing brand messaging, developing creative campaigns, managing integrated marketing efforts, and ensuring consistent brand representation across all channels.

Key Responsibilities

• Develop and implement overarching marketing communication strategies aligned with client brand goals.
• Oversee brand messaging, tone of voice, and visual identity across all marketing materials and platforms.
• Lead the development and execution of integrated marketing campaigns, including digital, social media, email, and traditional advertising.
• Collaborate with internal and external creative teams to produce high-quality marketing content and collateral.
• Manage relationships with external agencies and vendors.
• Analyze market trends, competitor activities, and customer insights to inform strategic decisions.
• Measure and report on the effectiveness of marketing communication campaigns, identifying areas for optimization.
• Ensure brand consistency and compliance across all communication efforts.
• Stay abreast of emerging marketing and communication technologies and best practices.
• Manage marketing communication budgets effectively.

Requirements

• Bachelor's degree in Marketing, Communications, Business Administration, or a related field.
• Minimum of 5-7 years of progressive experience in marketing communications and brand management.
• Proven track record of developing and executing successful brand-building marketing campaigns.
• Strong understanding of integrated marketing principles and digital marketing channels.
• Excellent written, verbal, and presentation skills.
• Experience with market research and data analysis tools.
• Ability to lead and inspire cross-functional teams in a remote environment.
• Strategic thinker with strong problem-solving capabilities.
• Experience managing external agencies and vendors.
• Proficiency in project management software.

Benefits

• Competitive salary and comprehensive benefits package.
• Fully remote work arrangement offering unparalleled flexibility.
• Opportunities for professional growth and leadership development.
• Creative and collaborative virtual work environment.
• Exposure to a wide range of clients and challenging projects.
• Retirement savings plan with company match.
• Generous paid time off.