Luxury Brand Campaigns Manager - Hybrid & Growth

Placements24; Sandton; Hybrid; ZAR 700,000 - 1,000,000; Full time

Benefits offered by this job

Hybrid work model

Employee discounts on luxury products

Health and wellness benefits

Professional growth and development

Collaborative team atmosphere

Job summary

Placements24 in Sandton is seeking an experienced Marketing Campaigns Manager to lead strategy, development, and execution of multi-channel campaigns for a luxury retailer. You will drive brand awareness, customer engagement, and sales growth through integrated digital and traditional channels, overseeing timelines, budgets, and cross-functional teams.

The ideal candidate has a strategic mindset, strong project management skills, and a deep understanding of the luxury market.

Qualifications

• Bachelor's degree in Marketing, Business Administration, or related field.
• Minimum of 5 years in marketing campaign management, preferably luxury/retail.
• Proven track record in planning and executing multi-channel campaigns.
• Strong knowledge of digital marketing channels: SEO, SEM, social media, email.

Responsibilities

• Develop and implement comprehensive marketing campaign strategies across digital and traditional channels.
• Manage campaign budgets, timelines, and resources to ensure on-time delivery.
• Oversee creation of campaign assets including advertising, website content, and social media.
• Collaborate with internal teams and agencies for seamless execution.
• Analyze campaign data, derive insights, and provide optimization recommendations.
• Conduct market research and competitor analysis to inform planning.
• Ensure brand consistency and messaging across all campaign communications.
• Stay updated on luxury sector trends and best practices.
• Manage relationships with media partners and stakeholders.

Skills

SEO/SEM

Social media

Email marketing

Analytics

Project management

Education

Bachelor's degree in Marketing or related field

Job description

Placements24 in Sandton is seeking an experienced Marketing Campaigns Manager to lead strategy, development, and execution of multi-channel campaigns for a luxury retailer. You will drive brand awareness, customer engagement, and sales growth through integrated digital and traditional channels, overseeing timelines, budgets, and cross-functional teams.

The ideal candidate has a strategic mindset, strong project management skills, and a deep understanding of the luxury market.