Loyalty and Rewards Specialist

Ad Talent Africa; Durban; On-site; ZAR 223,200 - 334,800; Full time

Job summary

A marketing-driven organization is seeking a Loyalty and Rewards Specialist to design and optimise loyalty initiatives that enhance customer engagement and retention. The role entails creating data-driven reward programs and campaigns to foster long-term loyalty. The ideal candidate will have 3-5 years of experience in marketing and operations, along with strong CRM, analytics, and collaboration skills. This role is focused on driving retention and optimisation throughout customer journeys.

Qualifications

• 3-5 years’ experience in Marketing and Operations/Admin.
• Strong skills in CRM, analytics and collaboration.

Responsibilities

• Build and optimise CRM-led loyalty and rewards programmes.
• Drive retention through smart lifecycle journeys.
• Track performance, ROI and continuously optimise.
• Collaborate with Marketing, Product and Data teams.

Skills

CRM skills

Analytics skills

Collaboration skills

Job description

Who are we:

We are a fast‑paced organisation with a collaborative and dynamic environment. Marketing is central to driving growth, engagement and retention across multiple products and services.

Who are we looking for: Loyalty and Rewards Specialist

who will be responsible for designing, implementing and optimising loyalty and rewards initiatives that drive customer engagement and retention. This role focuses on creating data‑driven, CRM‑based reward programmes and campaigns that enhance the customer journey, encourage repeat activity and build long‑term loyalty.

What will you do:

• Build and optimise CRM‑led loyalty and rewards programmes
• Drive retention through smart lifecycle journeys
• Track performance, ROI and continuously optimise
• Collaborate with Marketing, Product and Data teams

What will you need:

• 3-5 years’ experience in Marketing and Operations/Admin
• Strong CRM, analytics and collaboration skills