Junior Digital Marketing Specialist

Placements24; East London; Hybrid; ZAR 50,000 - 84,000; Part time

Benefits offered by this job

Mentorship

Hybrid work model

Professional development opportunities

Job summary

Placements24 is seeking a Junior Digital Marketing Specialist in East London, Eastern Cape. The role offers a hybrid work model and a strong focus on creating content, managing social channels, and supporting online campaigns.

It is ideal for a recent graduate eager to learn and grow in digital marketing. You will work with a dynamic marketing team to boost brand visibility, drive website traffic, and engage customers online, with mentorship and hands-on exposure to SEO/SEM, analytics, and

Qualifications

• Bachelor's degree in Marketing, Communications, Digital Media, or related field.
• Understanding of digital marketing channels and platforms.
• Strong copywriting and communication skills.
• Basic knowledge of SEO/SEM and Google Analytics is a plus.

Responsibilities

• Assist in planning and executing digital marketing campaigns across platforms.
• Create engaging content for social media, blogs, and newsletters.
• Monitor and manage social media channels; respond to comments/messages.
• Support SEO/SEM efforts with keyword research and content optimization.
• Analyze campaign performance using tools like Google Analytics.

Skills

Digital marketing

Social media management

Copywriting

Google Analytics

SEO/SEM basics

Content creation

Communication skills

Teamwork

Education

Bachelor's degree in Marketing/Communications/Digital Media or related field

Tools

Google Analytics

Job description

About the Role

Our client, a dynamic e-commerce company, is seeking an enthusiastic and creative Junior Digital Marketing Specialist to join their team in East London, Eastern Cape . This is an excellent opportunity for a recent graduate passionate about digital marketing to contribute to online campaigns, social media management, and content creation. You will work closely with the marketing team to enhance brand visibility, drive website traffic, and engage with customers online. The role requires a keen understanding of digital marketing channels, a creative mindset, and a willingness to learn and adapt in a fast-paced environment. Located in the coastal city of East London , this position offers a chance to develop valuable digital marketing skills within a growing company. Our client is dedicated to fostering talent and provides a supportive environment for professional development.

Key Responsibilities

• Assist in the planning and execution of digital marketing campaigns across various platforms (social media, email, search engines).
• Create engaging content for social media, blogs, and email newsletters.
• Monitor and manage social media channels, responding to comments and messages.
• Support SEO/SEM efforts, including keyword research and content optimization.
• Assist in analyzing campaign performance using tools like Google Analytics.
• Help manage email marketing campaigns and customer databases.
• Conduct market research on digital trends and competitor activities.
• Support the development and maintenance of website content.
• Collaborate with internal teams to ensure brand consistency across all digital touchpoints.
• Contribute creative ideas for new marketing initiatives and promotions.

Requirements

• A Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
• A strong understanding of digital marketing principles and channels.
• Proficiency in social media platforms and basic knowledge of digital marketing tools.
• Excellent written and verbal communication skills, with strong copywriting abilities.
• Creative thinking and a passion for digital content creation.
• Basic knowledge of SEO/SEM and Google Analytics is a plus.
• Strong organizational and multitasking skills.
• Ability to work effectively both independently and as part of a team.
• Eagerness to learn and stay updated with digital marketing trends.
• Prior internship experience in digital marketing is advantageous.

Benefits

• Our client offers a competitive internship salary, opportunities for professional development, and exposure to various aspects of digital marketing.
• You will receive mentorship from experienced marketing professionals and gain practical experience with industry-standard tools.
• The hybrid work model allows for a flexible balance between collaborative office work in East London and remote flexibility.
• Our client fosters a dynamic and supportive work culture that values innovation and creativity.
• Be part of a growing team in the Eastern Cape and launch your career in digital marketing.