Hybrid SEO & Content Strategist

Placements24; Sandton; Hybrid; ZAR 300,000 - 520,000; Full time

Benefits offered by this job

Competitive salary

Hybrid work

Professional development

Access to industry tools

Career growth

Vibrant team environment

Performance reviews

Job summary

Placements24 in Sandton is seeking a data-driven SEO & Content Specialist to sharpen clients' online visibility through thoughtful SEO and engaging content. The role blends in-office collaboration with remote work in a hybrid setup.

You will analyze performance with GA, SEMrush, and Ahrefs, craft optimized content, and work with clients and teams to align strategies with business goals, driving traffic, rankings, and engagement.

Qualifications

• Proven experience as an SEO Specialist, Content Specialist, or similar role.
• Strong understanding of SEO principles, keyword research, and analytics tools.
• Demonstrable experience in creating engaging and optimized written content.
• Proficiency in SEO tools (GA, GSC, SEMrush, Ahrefs).
• Knowledge of technical SEO including site speed, mobile optimization, and schema markup.
• Excellent writing, editing, and proofreading skills.
• Ability to work effectively in a hybrid environment, managing projects independently and collaborating in person.
• Client-facing experience is a plus.

Responsibilities

• Conduct comprehensive keyword research and analysis to identify strategic opportunities for SEO and content.
• Develop and implement on-page and off-page SEO strategies for client websites.
• Create high-quality, engaging, and SEO-optimized content, including blog posts, website copy, and meta descriptions.
• Monitor and analyze website performance using tools like Google Analytics, SEMrush, and Ahrefs.
• Identify and address technical SEO issues to improve website crawlability and indexing.
• Develop link-building strategies to enhance domain authority.
• Stay current with the latest SEO trends, algorithm updates, and digital marketing best practices.
• Collaborate with clients and internal teams to align SEO and content strategies with business goals.
• Provide regular reports on SEO performance, insights, and recommendations.
• Analyze competitor SEO and content strategies to identify areas for improvement.

Skills

SEO fundamentals

Keyword research

Content writing

Analytics tools

Technical SEO

Editing / proofreading

Education

Bachelor's degree in Marketing, Communications or English

Tools

Google Analytics

Google Search Console

SEMrush

Ahrefs

Job description

Placements24 in Sandton is seeking a data-driven SEO & Content Specialist to sharpen clients' online visibility through thoughtful SEO and engaging content. The role blends in-office collaboration with remote work in a hybrid setup.

You will analyze performance with GA, SEMrush, and Ahrefs, craft optimized content, and work with clients and teams to align strategies with business goals, driving traffic, rankings, and engagement.