Head of Marketing

Pronel Consultants; Pietermaritzburg; Vor Ort; ZAR 900.000 - 1.500.000; Vollzeit

Zusammenfassung

Pronel Personnel is seeking an experienced Head of Marketing to lead and drive the marketing function for a well-established organisation. The role focuses on developing and implementing strategies that strengthen brand positioning, increase customer engagement and support business growth.

The successful candidate will oversee digital marketing initiatives, manage budgets and develop a high-performing marketing team, ensuring alignment with business objectives in Pietermaritzburg.

Qualifikationen

• Relevant qualification in Marketing, Business Management or a related field.
• Proven experience in a senior marketing management role.
• Demonstrated ability to develop and implement marketing strategies.
• Strong understanding of brand management, digital marketing and campaign execution.
• Experience in leading and developing a marketing team.
• Excellent communication, leadership and stakeholder management skills.
• Strong commercial awareness, analytical ability and strategic thinking.

Aufgaben

• Develop and implement the overall marketing strategy, aligned with business objectives.
• Drive brand positioning, awareness and market presence.
• Plan, manage and execute integrated marketing campaigns across traditional and digital channels.
• Identify market trends, customer insights and opportunities to support business growth.
• Oversee digital marketing initiatives and ensure consistent brand communication across platforms.
• Lead, manage and develop the marketing team.
• Monitor campaign performance, analyse results and identify opportunities for improvement.
• Manage marketing budgets and ensure effective allocation of resources.

Kenntnisse

Strategic thinking

Leadership

Digital marketing

Brand management

Campaign execution

Stakeholder management

Analytical ability

Commercial awareness

Ausbildung

Marketing or Business qualification

Jobbeschreibung

Pronel Personnel is recruiting for an experienced Head of Marketing to lead and drive the marketing function of a well-established organisation.

The successful candidate will be responsible for developing and implementing marketing strategies that strengthen brand positioning, increase customer engagement and support business growth.

Key Responsibilities

• Develop and implement the overall marketing strategy, aligned with business objectives.

• Drive brand positioning, awareness and market presence.

• Plan, manage and execute integrated marketing campaigns across traditional and digital channels.

• Identify market trends, customer insights and opportunities to support business growth.

• Oversee digital marketing initiatives and ensure consistent brand communication across platforms.

• Lead, manage and develop the marketing team.

• Monitor campaign performance, analyse results and identify opportunities for improvement.

• Manage marketing budgets and ensure effective allocation of resources.

Minimum Requirements

• Relevant qualification in Marketing, Business Management or a related field.

• Proven experience in a senior marketing management role.

• Demonstrated ability to develop and implement marketing strategies.

• Strong understanding of brand management, digital marketing and campaign execution.

• Experience in leading and developing a marketing team.

• Excellent communication, leadership and stakeholder management skills.

• Strong commercial awareness, analytical ability and strategic thinking.

Skills and Competencies

• Strategic and commercially focused mindset.

• Strong leadership and decision-making ability.

• Creative thinking with a practical, results-driven approach.

• Excellent planning, organisational and project management skills.

• Ability to manage multiple priorities and deliver against deadlines.

Location: Pietermaritzburg, KwaZulu-Natal