Head of Marketing

Pronel Personnel; Pietermaritzburg; On-site; ZAR 900,000 - 1,500,000; Full time

Job summary

Pronel Personnel is recruiting an experienced Head of Marketing to lead and drive the marketing function of a well-established organisation. The role involves developing and implementing marketing strategies to strengthen brand positioning and customer engagement, supporting business growth.

The Head of Marketing will oversee the marketing team, plan integrated campaigns across traditional and digital channels, and monitor performance to optimise results. Pietermaritzburg location.

Qualifications

• Relevant qualification in Marketing, Business Management or a related field.
• Proven experience in a senior marketing management role.
• Demonstrated ability to develop and implement marketing strategies.
• Strong understanding of brand management, digital marketing and campaign execution.
• Experience in leading and developing a marketing team.
• Excellent communication, leadership and stakeholder management skills.
• Strong commercial awareness, analytical ability and strategic thinking.

Responsibilities

• Develop and implement the overall marketing strategy, aligned with business objectives.
• Drive brand positioning, awareness and market presence.
• Plan, manage and execute integrated marketing campaigns across traditional and digital channels.
• Identify market trends, customer insights and opportunities to support business growth.
• Oversee digital marketing initiatives and ensure consistent brand communication across platforms.
• Lead, manage and develop the marketing team.
• Monitor campaign performance, analyse results and identify opportunities for improvement.
• Manage marketing budgets and ensure effective allocation of resources.

Skills

Leadership

Strategic thinking

Brand management

Digital marketing

Campaign execution

Education

Marketing qualification or related field

Job description

Pronel Personnel is recruiting for an experienced Head of Marketing to lead and drive the marketing function of a well-established organisation.

The successful candidate will be responsible for developing and implementing marketing strategies that strengthen brand positioning, increase customer engagement and support business growth.

Key Responsibilities

• Develop and implement the overall marketing strategy, aligned with business objectives.

• Drive brand positioning, awareness and market presence.

• Plan, manage and execute integrated marketing campaigns across traditional and digital channels.

• Identify market trends, customer insights and opportunities to support business growth.

• Oversee digital marketing initiatives and ensure consistent brand communication across platforms.

• Lead, manage and develop the marketing team.

• Monitor campaign performance, analyse results and identify opportunities for improvement.

• Manage marketing budgets and ensure effective allocation of resources.

Minimum Requirements

• Relevant qualification in Marketing, Business Management or a related field.

• Proven experience in a senior marketing management role.

• Demonstrated ability to develop and implement marketing strategies.

• Strong understanding of brand management, digital marketing and campaign execution.

• Experience in leading and developing a marketing team.

• Excellent communication, leadership and stakeholder management skills.

• Strong commercial awareness, analytical ability and strategic thinking.

Skills and Competencies

• Strategic and commercially focused mindset.

• Strong leadership and decision-making ability.

• Creative thinking with a practical, results-driven approach.

• Excellent planning, organisational and project management skills.

• Ability to manage multiple priorities and deliver against deadlines.

Location: Pietermaritzburg, KwaZulu-Natal