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Job summary
A financial services provider in Cape Town is seeking a Head of Loyalty to develop and execute loyalty strategies that enhance customer value. This senior role demands expertise in customer engagement and analytics, managing a team to drive loyalty initiatives and integration with retail partners. Successful candidates will possess 8-10 years of relevant experience and strong leadership abilities, with a focus on data-driven decision-making and innovation.
Qualifications
8-10 years of experience in loyalty program management, customer analytics, or related field.
Minimum 5 years in a senior leadership role.
Proven track record of developing and implementing successful loyalty strategies.
Responsibilities
Lead the development and implementation of WFS's Customer Loyalty strategy.
Drive innovation in loyalty offerings that create measurable business value.
Direct the creation of loyalty-focused reporting and dashboards.
Manage vendor relationships and technology partnerships.
Skills
Loyalty management expertise
Data & commercial analysis
Strong analytical and problem-solving abilities
Strategic thinking
Team leadership and development
Strong communication & diplomacy
Innovation and creative thinking
Education
Master's degree preferred in Business Administration, Marketing, Analytics
Bachelor's degree required in Business, Marketing, Statistics
Tools
CRM systems
Marketing automation platforms
Job description
A financial services provider in Cape Town is seeking a Head of Loyalty to develop and execute loyalty strategies that enhance customer value. This senior role demands expertise in customer engagement and analytics, managing a team to drive loyalty initiatives and integration with retail partners. Successful candidates will possess 8-10 years of relevant experience and strong leadership abilities, with a focus on data-driven decision-making and innovation.