Growth & Commercial Strategy Leader

Edgexec (Pty) Ltd; Pietermaritzburg; On-site; ZAR 1,400,000 - 2,000,000; Full time

Job summary

Edgexec (Pty) Ltd in Pietermaritzburg invites applications for Head of Commercial & Growth, an executive role overseeing commercial, sales and marketing, with a mandate to protect core revenue and drive diversification.

The role requires entrepreneurial leadership, strategic marketing capability and the ability to translate opportunities into executable business plans within the South African education sector.

Responsibilities

• Develop and execute national commercial and sales strategies aligned with revenue, profitability and market-share objectives.
• Protect and grow the established educational publishing and LTSM business.
• Provide commercial direction and performance oversight across the provincial sales network.
• Work with Provincial Sales Managers to strengthen market penetration, adoption activity and customer relationships.
• Build and maintain strategic relationships with the Department of Basic Education, provincial education departments, relevant DHET stakeholders, schools, booksellers, distributors and education partners.
• Use market intelligence, curriculum developments, provincial adoption trends and customer insights to inform commercial decisions and forecasts.
• Identify and evaluate new markets, customer segments, products, services and commercial channels.
• Develop and execute strategies that reduce reliance on traditional textbook procurement cycles.
• Take new commercial opportunities from concept and business case development through launch, commercialisation and sustainable growth.
• Build financially sound business cases covering demand validation, pricing, margins, investment requirements and expected returns.
• Explore opportunities across digital educational resources, subscriptions, e-commerce, licensing, institutional solutions, exports and strategic partnerships.
• Establish commercially sustainable relationships and partnerships across education and relevant adjacent markets.
• Lead an integrated marketing strategy supporting established publishing products and new commercial offerings.
• Strengthen customer segmentation, acquisition, retention and product positioning.
• Drive effective use of CRM, customer insights, digital marketing, market research and commercial analytics.
• Oversee brand positioning, marketing campaigns, product launches and stakeholder communications.
• Measure marketing effectiveness and ensure commercial investment delivers measurable returns.
• Lead, develop and manage the Marketing team.
• Drive commercial accountability across sales and marketing activities.

Job description

Edgexec (Pty) Ltd in Pietermaritzburg invites applications for Head of Commercial & Growth, an executive role overseeing commercial, sales and marketing, with a mandate to protect core revenue and drive diversification.

The role requires entrepreneurial leadership, strategic marketing capability and the ability to translate opportunities into executable business plans within the South African education sector.