FIELD SALES MANAGER

Smollan; Upington; On-site; ZAR 320,000 - 420,000; Full time

Job summary

Smollan is seeking a sales-focused professional to drive achievement of sales targets across stores, brands and market segments. You will translate targets into actionable plans, manage promotions and space, and monitor stock and pricing to maximize revenue and minimize returns.

The role calls for hands-on experience in FMCG sales, strong negotiation and data analysis skills, and the ability to coordinate planograms, pricing and promotions with store owners and regional teams.

Qualifications

• 4-5 years’ sales experience with at least 3 years in FMCG in a managerial/supervisory role.

Responsibilities

• Drive sales targets by analyzing store targets per brand and per LSM and translate into measurable increments.
• Identify fast vs slow movers to adjust forward share and increase volumes in stores.
• Negotiate space and promotional activity based on rate of sale and stock levels.
• Coordinate in-store cross-merchandising opportunities and ensure planograms are implemented.
• Monitor stock pressure, in-store pricing and communicate anomalies to store owner/manager and client.
• Develop and implement sales operations and value-adding store initiatives.
• Ensure timely execution of promotions and provide feedback to Regional Manager.
• Maintain relationships with clients and provide regular trade visit reports.

Job description

Achievement of Sales Targets

Drive sales targets by understanding targets per store, per brand and per LSM, and break these down into measurable increments Increase volumes in stores by identifying fast vs slow movers and increase/decrease forward share accordingly Drive ad-hoc promotions/deals to increase sales Negotiate space based on rate of sales Identify in-store cross-merchandising opportunities Ensure stock pressure is applied Monitor in-store pricing and communicate anomalies to store owner/manager and client Manage stock effectively Minimise credit notes and returns Develop alternative strategies to increase sales Plan and implement sales operations for clients and customers based on analysis of sales data Manage implementation of sales initiatives and value-adding store operations Ensure timely implementation of promotional activities and communicate non-compliance Continually monitor orders placed through call centre by cross-checking reference numbers If there are pack changes, ensure labels on shelf are changed accordingly .

Promotion and POS Management

Negotiate POS material with store owners/managers Negotiate space based on rate of sales Ensure generic planograms are implemented Ensure store-specific planograms and category flows are implemented and maintained Ensure forward share is reflected on shelf as per rate of sale Ensure market share is reflected in the category Facilitate the implementation of promotional grids as per agreed timeframes and objectives Communicate promotional activities to the necessary stakeholders Ensure promotional activities have been implemented and maintained Ensure all staff understand mechanics of promotion and provide feedback to Regional Manager .

Distribution of Lines

Negotiate new listings in stores with store owners/ managers and manage the distribution of lines Inform sales force of new innovations Monitor speed to market and stock in DC Provide feedback to clients on distribution of new lines and monitor sales of new lines Monitor competitors’ new innovations and provide visual and written feedback to client .

Stakeholder Management

Build sound relationships based on mutual trust and goodwill Provide continuous feedback as per client requirements Compile trade visit and contact reports Compile regular reports to Regional Managers Conduct review meetings with clients Provide feedback via appropriate feedback platform Read and respond appropriately to clients and customers, using influence to negotiate agreement to proposals, plans and ideas .

Experience

4 - 5 years’ sales experience with 3 at least years in an FMCG environment at a managerial/supervisory level||Essential / Minimum|0-5 years

Qualifications

• Diploma or Degree/NQF level 6 or 7 in Sales/Marketing
• Drivers License (code 8)
• Sales Management
• Negotiation skills
• Data analysis
• Computer literacy
• Business acumen
• Commercial awareness
• Attention to detail
• Communication skills (verbal & written)

#VN