E-commerce Growth Marketing Lead: Data-Driven for ROI

Placements24; LegKraal Gate; Presencial; ZAR 800.000 - 1.300.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Competitive salary

Bonus structure

Career advancement

Medical aid

Retirement planning

Descripción de la vacante

Placements24 in Mahikeng, North West, seeks a visionary E-commerce Growth Marketing Lead to drive acquisition, conversion, and revenue growth. You will lead paid channels, CRO, and lifecycle marketing across a cross-functional team to achieve aggressive targets.

The role requires 5+ years in growth or performance marketing for e-commerce, with a strong analytics mindset and leadership capability. Based on-site in Mahikeng with competitive compensation.

Formación

• Bachelor's degree in Marketing, Business, Economics, or related field.
• Minimum of 5 years in growth or performance marketing with e-commerce focus.
• Proven track record of data-driven growth strategies.
• Experience managing paid channels (Google Ads, Meta Ads, etc.).
• Proficiency in web analytics and A/B testing.

Responsabilidades

• Develop and implement growth marketing strategies for customer acquisition, engagement, and retention.
• Lead paid channels (Google Ads, Meta Ads, etc.) optimizing ROI.
• Drive CRO via A/B testing and UX improvements.
• Oversee email marketing, segmentation, and lifecycle programs.
• Analyze CAC, LTV, conversions, and churn; provide insights.
• Collaborate with product, tech, and creative teams.
• Manage budgets and allocate resources across channels.
• Stay updated on trends and emerging tools in growth marketing.
• Build and mentor a high-performing growth team.
• Develop reporting frameworks to track progress.

Conocimientos

Growth marketing

Performance marketing

Leadership

Analytics

Communication

Data-driven decisions

Educación

Bachelor's degree in Marketing or related field

Herramientas

Google Analytics

Google Ads

Meta Ads

A/B testing platforms

Descripción del empleo

Placements24 in Mahikeng, North West, seeks a visionary E-commerce Growth Marketing Lead to drive acquisition, conversion, and revenue growth. You will lead paid channels, CRO, and lifecycle marketing across a cross-functional team to achieve aggressive targets.

The role requires 5+ years in growth or performance marketing for e-commerce, with a strong analytics mindset and leadership capability. Based on-site in Mahikeng with competitive compensation.