E-commerce Content Strategist

Placements24; Mossel Bay; Hybrid; ZAR 420,000 - 520,000; Full time

Benefits offered by this job

Competitive compensation

Remote work autonomy

Home office expense allowance

Online learning resources

Creative remote team environment

Job summary

Placements24 is seeking a creative E-commerce Content Strategist to shape compelling narratives that drive engagement and sales. This fully remote role requires a masterful storyteller with strong SEO and digital marketing skills.

You will lead content across product descriptions, blogs, emails and social content to elevate the brand online. The ideal candidate has proven experience in ecommerce content strategy, excellent writing and a track record of driving content performance.

Qualifications

• Proven ability to craft ecommerce content strategies.
• Strong writing, editing and proofreading skills with a portfolio.
• Deep SEO understanding and application to content.
• Experience with CMS and digital analytics tools.

Responsibilities

• Develop and implement a holistic content strategy for the ecommerce platform.
• Create SEO-optimized product descriptions, blog posts and emails.
• Manage editorial calendar and ensure timely delivery.
• Collaborate with marketing, sales and product teams.
• Analyze content performance and refine strategy.
• Oversee content creation with freelancers when needed.

Skills

Content strategy

SEO understanding

Copywriting

CMS experience

Editorial calendar

Remote collaboration

Tools

Google Analytics

CMS platforms

Job description

About the Role

Our client is looking for a creative and strategic E-commerce Content Strategist to shape compelling narratives that drive customer engagement and sales. This position is fully remote, allowing you to work from anywhere. You will be responsible for developing and executing a comprehensive content strategy that aligns with our brand voice and e-commerce objectives, ensuring that all content effectively communicates product value and enhances the customer experience. The ideal candidate is a masterful storyteller with a deep understanding of SEO and digital marketing, contributing to a vibrant and connected remote team focused on elevating the brand's online presence.

Key Responsibilities

• Develop and implement a holistic content strategy for the e-commerce platform, including product descriptions, blog posts, social media content, and email campaigns.
• Create engaging, informative, and SEO-optimized content that attracts and converts target audiences.
• Manage the editorial calendar, ensuring timely delivery of high-quality content across all channels.
• Collaborate with marketing, sales, and product teams to ensure content accuracy and brand consistency.
• Analyze content performance metrics (e.g., engagement, traffic, conversion) and use insights to refine the content strategy.
• Oversee content creation processes, including working with freelance writers and designers when necessary.

Requirements

• Proven experience as a Content Strategist , Content Marketing Manager, or similar role, with a focus on e-commerce.
• Excellent writing, editing, and proofreading skills, with a portfolio showcasing strong content creation abilities.
• Deep understanding of SEO principles and how to apply them to content strategy.
• Experience with content management systems (CMS) and digital analytics tools.
• Ability to translate complex product information into clear, engaging, and persuasive content.
• Strong project management skills and the ability to manage multiple projects in a remote environment.

Benefits

• Competitive annual salary and performance-based incentives.
• Fully remote work arrangement with complete autonomy.
• Allowance for home office expenses, including internet connectivity.
• Access to online learning resources and professional development programs.
• A collaborative and creative remote team environment fostering innovation.