Digital Experience & Analytics Lead

Human Accent; Gauteng; On-site; ZAR 700,000 - 1,200,000; Full time

Job summary

Human Accent is seeking a Digital Experience & Analytics Manager to be based at the Parktown office. You will own the digital ecosystem, drive SEO and analytics, and partner with Brand Managers to improve consumer marketing outcomes.

Join a marketing-focused team to optimise websites, platforms, and data-driven strategies. Expect collaboration across IT, agencies, and internal stakeholders in a dynamic environment.

Qualifications

• Bachelor’s degree in Marketing, Digital Marketing, Information Systems, Computer Science or Business
• GA4/GA certifications advantageous
• Google Ads certification advantageous
• SEO or Digital Marketing certifications advantageous

Responsibilities

• Develop and optimise the company’s digital ecosystem to maximise consumer engagement and marketing performance.
• Lead SEO, analytics, and marketing technology initiatives with data-driven insights.
• Collaborate with Brand Managers to improve digital touchpoints and campaign effectiveness.
• Manage CMS platforms and digital platforms ensuring speed, accessibility and compliance.
• Produce dashboards and reports to guide marketing decisions.

Skills

Digital marketing

Analytics

SEO

Website management

Education

Bachelor's degree in Marketing, Digital Marketing, Information Systems, Computer Science or Business

Tools

Google Analytics 4

Google Tag Manager

Search Console

Looker Studio

WordPress

Job description

Human Accent is seeking a Digital Experience & Analytics Manager to be based at the Parktown office. You will own the digital ecosystem, drive SEO and analytics, and partner with Brand Managers to improve consumer marketing outcomes.

Join a marketing-focused team to optimise websites, platforms, and data-driven strategies. Expect collaboration across IT, agencies, and internal stakeholders in a dynamic environment.