Digital Content & Social Media Lead — Retail Brand

Placements24; Centurion; On-site; ZAR 420,000 - 700,000; Full time

Benefits offered by this job

Competitive salary package

Modern office in Centurion

Professional development and training

Creativity and innovation culture

Product discounts

Job summary

Placements24 is seeking a Digital Content & Social Media Manager in Centurion to elevate the brand across website, blog, and social channels. You will craft engaging narratives, manage content calendars, and grow online communities.

Collaborate with design and marketing, analyze performance with analytics, stay ahead of trends, and ensure content aligns with brand voice and legal guidelines.

Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, English, or related field.
• Minimum of 4 years of experience in digital content creation and social media management, preferably in retail.
• Proven ability to create engaging written and visual content.
• Experience managing multiple social platforms and growing online communities.
• Proficiency with social media tools and CMS.
• Strong understanding of SEO and content optimization.
• Excellent copywriting, editing and proofreading skills.
• Experience with graphic design tools is a plus.
• Strong analytical skills with web analytics experience.
• Excellent communication and collaboration skills.

Responsibilities

• Develop and implement a comprehensive content strategy aligned with marketing goals and brand voice.
• Create, curate, and manage content for the website, blog, social media, and newsletters.
• Manage editorial calendar and ensure timely publication across channels.
• Monitor social channels for trends, feedback and engagement opportunities.
• Respond to comments and queries to foster positive community interactions.
• Collaborate with design and marketing to produce high-quality visuals.
• Analyze content performance using analytics tools and adjust strategies accordingly.
• Stay updated on digital marketing trends and emerging platforms.
• Manage and grow the company's online community and social following.
• Ensure content adheres to brand guidelines and legal requirements.

Education

Bachelor's degree in Marketing, Communications, Journalism, English, or related field

Tools

Hootsuite

Buffer

CMS

Canva

Adobe Creative Suite

Google Analytics

Job description

Placements24 is seeking a Digital Content & Social Media Manager in Centurion to elevate the brand across website, blog, and social channels. You will craft engaging narratives, manage content calendars, and grow online communities.

Collaborate with design and marketing, analyze performance with analytics, stay ahead of trends, and ensure content aligns with brand voice and legal guidelines.