Digital Content Manager

Placements24; East London; Hybrid; ZAR 350,000 - 520,000; Full time

Benefits offered by this job

Hybrid work

Health benefits

Career development

Creative environment

Job summary

Placements24 in East London is seeking a strategic and creative Digital Content Manager to lead content strategy, creation, and optimization for our digital channels. This hybrid role centers on shaping engaging experiences aligned with brand goals.

You will develop content calendars, guide cross-functional content teams, optimize for SEO and conversion, analyse performance with analytics tools, and drive continuous improvement in collaboration with design, marketing, and product teams.

Qualifications

• Proven experience in Digital Content Management or Content Strategy.
• Strong SEO, content marketing, and analytics understanding.
• Excellent writing, editing and project management skills.

Responsibilities

• Develop and manage a comprehensive digital content strategy.
• Oversee creation of engaging content across website, blog, social media, video and infographics.
• Ensure content is optimized for SEO, UX and conversions.
• Collaborate with design, marketing and product teams for brand alignment.
• Analyse content performance metrics and provide optimization insights.
• Stay current with digital marketing trends and emerging technologies.

Skills

Digital content strategy

SEO & analytics

Writing & editing

CMS experience

Team leadership

Education

Bachelor's degree in Marketing/Communications/Journalism

Tools

CMS platforms

Google Analytics

Job description

About the Role

Our client is looking for a strategic and creative Digital Content Manager to join their team in East London . This hybrid role will oversee the creation, management, and optimization of all digital content, ensuring it aligns with brand strategy and engages target audiences. You will be responsible for developing content calendars, guiding content creation, and analyzing performance to drive continuous improvement. This is an exciting opportunity for a passionate content leader to shape impactful digital experiences within a collaborative team setting.

Key Responsibilities

• Develop and manage a comprehensive digital content strategy, including editorial calendars and content distribution plans.
• Oversee the creation of engaging and high-quality digital content, including website copy, blog posts, social media updates, videos, and infographics.
• Ensure all digital content is optimized for SEO, user experience, and conversion goals.
• Collaborate with design, marketing, and product teams to ensure content consistency and brand alignment.
• Analyse content performance metrics using tools like Google Analytics, providing insights and recommendations for optimization.
• Stay current with digital marketing trends, content best practices, and emerging technologies to maintain a competitive edge.

Requirements

• Proven experience as a Digital Content Manager , Content Strategist, or similar role.
• Strong understanding of SEO, content marketing principles, and digital analytics.
• Excellent writing, editing, and project management skills.
• Experience with content management systems (CMS) and various digital marketing tools.
• Ability to lead and inspire creative teams.
• Bachelor's degree in Marketing, Communications, Journalism, or a related field.

Benefits

• Competitive salary and performance-based incentives.
• Hybrid work model offering flexibility and office collaboration.
• Comprehensive health and wellness benefits.
• Opportunities for professional development and career advancement.
• A creative and supportive work environment in East London .