Digital Communications Manager

Placements24; Vereeniging; Hybrid; ZAR 600,000 - 900,000; Full time

Job summary

Placements24 is seeking a forward-thinking Digital Communications Manager to lead our online presence for the Vereeniging region. This remote role drives brand awareness and engagement through digital channels, including social media, website content, email marketing, and online advertising.

As a senior digital communicator, you will develop strategies, optimize content, monitor analytics, and collaborate with creative teams to deliver engaging assets.

Qualifications

• Bachelor's degree in Digital Marketing, Communications, PR, or related field.
• 5+ years in digital communications, social media, or online marketing.
• Expertise in SEO, SEM, content marketing and email marketing.
• Strong analytical skills with web analytics experience (Google Analytics).
• Proven copywriting, editing, and content creation for digital channels.
• Experience managing online ads and ROI reporting for Vereeniging market.

Responsibilities

• Develop and implement a comprehensive digital communication strategy across online platforms.
• Manage website content, ensure it is up-to-date, engaging, and SEO-friendly.
• Lead social media strategy, content creation, and community management to grow followers.
• Oversee email marketing campaigns from design to analytics.
• Analyze digital performance data and provide actionable optimization insights.
• Collaborate with creative teams to produce digital assets like videos and graphics.

Skills

Digital marketing strategy

Content creation

Copywriting

Analytical skills

Social media management

Education

Bachelor's degree in Digital Marketing, Communications, Public Relations, or related field

Tools

Google Analytics

Job description

About the Role

Our client is seeking a forward-thinking Digital Communications Manager to lead their online presence, operating remotely but serving the Vereeniging region. This role is responsible for developing and executing digital communication strategies that enhance brand awareness, drive engagement, and support business objectives. You will oversee all digital channels, including social media, website content, email marketing, and online advertising. This is a strategic position for an experienced digital communicator looking to make a substantial impact from anywhere.

Key Responsibilities

• Develop and implement a comprehensive digital communication strategy across all online platforms.


• Manage the company's website content, ensuring it is up-to-date, engaging, and SEO-optimized.


• Lead social media strategy, content creation, and community management to grow followers and engagement.


• Oversee email marketing campaigns, from design and copywriting to list management and analytics.


• Analyze digital marketing performance data and provide actionable insights for optimization.


• Collaborate with creative teams to develop engaging digital assets, including videos and graphics.

Requirements

• Bachelor's degree in Digital Marketing, Communications, Public Relations, or a related field.


• 5+ years of experience in digital communications, social media management, or online marketing.


• Proven expertise in SEO, SEM, content marketing, and email marketing strategies.


• Strong analytical skills and experience with web analytics tools (e.g., Google Analytics).


• Excellent content creation, copywriting, and editing skills for digital platforms.


• Experience managing online advertising campaigns and reporting on ROI for the Vereeniging market.

Benefits

• Highly competitive salary and performance-based incentives.


• Fully remote work arrangement, offering unparalleled flexibility.


• Comprehensive health and wellness benefits package.


• Budget for professional development, certifications, and online courses.


• A creative and collaborative digital-first work environment.