Digital Advertising Manager (Remote, Pietermaritzburg)

Blacksmith Agency; Pietermaritzburg; Remote; ZAR 1,156,000 - 1,817,000; Full time

Job summary

Blacksmith Agency, a remote-first AI-driven digital agency, seeks a Digital Advertising Manager to own paid media for B2B clients. You will steer budgets, bids, and strategy while presenting the narrative behind the numbers.

You bring 3+ years of hands-on Google Ads and Meta experience, multi-client agency work, and clear English for US-based calls. This is a remote role serving clients across regions.

Qualifications

• 3+ years hands-on in Google Ads and Meta campaigns.
• Proven ROAS/CPA/pipeline improvements.
• Agency experience with multiple clients.
• Fluent English for US client calls.

Responsibilities

• Manage paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for client accounts.
• Handle budget allocation, bidding, targeting and creative testing; know when to kill a campaign.
• Ensure accurate conversion tracking and attribution with GA4, Tag Manager and platform pixels.
• Develop 90-day and quarterly roadmaps and explain the numbers on client calls.
• Drive account growth through retention, upsell and long-term relationships.

Skills

Google Ads

Meta Ads

Agency experience

Client communication

Tools

GA4

Tag Manager

Platform pixels

Job description

Remote (USA, Canada, Latin America or South Africa)

Blacksmith Agency

• Marketing
• Full time
• Remote (USA, Canada, Latin America or South Africa)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As Digital Advertising Manager you own paid media for a book of B2B and growing-brand clients: the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.