Creative Lead, DTC & Performance Creative - Remote

Jobgether; South Africa; Remote; ZAR 1,457,000 - 1,822,000; Full time

Benefits offered by this job

Fully remote

US time-zone overlap

High ownership

Agency leadership

DTC exposure

Job summary

Jobgether partner company seeks a Creative Lead for DTC and Performance Creative in South Africa. You will own the end-to-end creative production across agencies and internal teams, guiding briefs and outputs from research to testing.

The role blends creative leadership with performance analytics and data-driven decision-making. You will optimize paid social creative for Meta and TikTok, translate insights into repeatable systems, and drive customer acquisition with high ownership.

Qualifications

• 4+ years of experience in performance creative, production, or agency management.
• Proven experience managing agencies, vendors, editors, designers, and copywriters.
• Strong briefing and development of paid social creative for Meta and TikTok.
• Deep understanding of DTC/eCommerce, UGC, and direct-response marketing.
• Ability to connect creative output to performance metrics and business outcomes.
• Excellent written communication for asynchronous collaboration.
• Preferred: health/wellness/fitness consumer vertical.
• Preferred: experience managing multiple brands or agencies.
• Preferred: experience sourcing agencies or freelance talent.
• Preferred: experience producing performance reports.

Responsibilities

• Own the end-to-end creative production process across multiple external creative agencies and an internal team, managing priorities, quality, delivery, reviews, and performance.
• Lead agency relationships, including biweekly calls, expectations, output reviews, and partner accountability for results.
• Develop approximately 10 creative briefs per week using research, insights, and performance data.
• Oversee scripts, concepts, UGC, hooks, edits, landing pages, and supporting research for quality.
• Provide clear, actionable creative feedback to strategists, editors, designers, and agency partners.
• Manage creative workflows and production tracking through Notion or similar tools.
• Research winning ads, reviews, competitors, audience pain points, offers, and patterns to inform concepts.
• Analyze creative performance and identify successful concepts and opportunities to test.
• Translate weekly performance insights into team updates, recommendations, and repeatable systems.
• Collaborate across creative and performance functions to improve production efficiency, quality, and campaign results.

Skills

Performance creative

Creative production

Agency management

Paid social

Notion

Tools

Notion

Job description

Jobgether partner company seeks a Creative Lead for DTC and Performance Creative in South Africa. You will own the end-to-end creative production across agencies and internal teams, guiding briefs and outputs from research to testing.

The role blends creative leadership with performance analytics and data-driven decision-making. You will optimize paid social creative for Meta and TikTok, translate insights into repeatable systems, and drive customer acquisition with high ownership.