Conversion Tracking Architect: Data-Driven Growth

Hunterlodge Advertising

Wes-Kaap

Hybrid

ZAR 360,000 - 600,000

Full time

14 days+

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Benefits offered by this job

Profit-share bonus

CPD programme

Hybrid working

Career progression

Collaborative culture

Job summary

Hunterlodge Advertising is seeking a technically minded Conversion Tracking Specialist to own end‑to‑end implementation and integrity of conversion tracking across diverse client portfolios. You will troubleshoot, optimise and communicate insights to drive data‑led decisions.

You’ll collaborate with Performance, Client Services, Insight and Development teams to ensure tracking accuracy, measurement planning and campaign alignment across Google Ads, Meta, LinkedIn and more.

Qualifications

Agency experience across multiple client websites and platforms.
Advanced hands‑on experience with tag management and analytics implementations.
Strong understanding of data layers, event tracking and troubleshooting methods.
Proven ability to implement conversion tracking across major ad platforms.

Responsibilities

Implement, test and maintain tags, triggers and variables in GTM across client sites.
Inspect data layer variables and diagnose tag‑firing failures.
Liaise between client web teams and internal Performance team on tracking needs.
Advise on conversion placement and measurement planning to support campaigns.
Design and implement campaign‑relevant tracking points across paid channels.
Explain tracking setups clearly to clients and internal teams.