Content Creator & Social Media Manager

Placements24; Vereeniging; Hybrid; ZAR 240,000 - 360,000; Full time

Benefits offered by this job

Hybrid work model

Employee discounts

Team-building activities

Career growth opportunities

Job summary

Placements24 is seeking a creative Content Creator & Social Media Manager in Vereeniging, Gauteng. You will develop engaging content across Instagram, Facebook, TikTok and more, manage the social calendar, and analyze campaigns to improve reach and brand loyalty.

We are looking for someone with storytelling flair, strong copy and design skills (Canva/Adobe), and a track record of growing online communities.

Qualifications

• Proven experience as Content Creator or Social Media Manager.
• Excellent copywriting, editing, and communication skills.
• Proficiency in Canva and Adobe Creative Suite; video editing ability.
• Experience managing multiple platforms and growing online communities.
• Strong understanding of social media analytics and reporting.
• Ability to work independently and in a hybrid environment.

Responsibilities

• Develop and execute a content strategy that aligns with brand goals and target audience.
• Create high-quality, engaging content including written posts, graphics, videos, and stories for social media platforms (Instagram, Facebook, TikTok, Twitter, etc.).
• Manage the social media calendar, scheduling posts for optimal reach and engagement.
• Monitor social media channels for trends, conversations, and opportunities for engagement.
• Respond to comments and messages promptly, fostering a positive community environment.
• Analyze social media performance metrics and provide regular reports with insights and recommendations for improvement.
• Collaborate with marketing and design teams to ensure brand consistency across all content.
• Stay updated on the latest social media platform features, best practices, and emerging trends.
• Identify and engage with influencers and brand advocates.
• Assist in the planning and execution of social media campaigns and promotions.
• Ensure all content adheres to brand guidelines and quality standards.
• Experiment with new content formats and platform features to drive innovation.

Skills

Copywriting

Editing

Social media planning

Storytelling

Graphic design

Video editing

Analytics

Education

Bachelor's degree in Marketing/Communications

Tools

Canva

Adobe Creative Suite

Hootsuite

Buffer

CapCut

Job description

About the Role

Our client, a vibrant lifestyle brand operating in Vereeniging, Gauteng, is seeking a creative and dynamic Content Creator & Social Media Manager. This role is crucial for developing engaging content across various platforms and managing the brand's social media presence to foster community growth and brand loyalty. You will be responsible for ideation, creation, scheduling, and analysis of content, ensuring it aligns with brand voice and marketing objectives. We are looking for an individual with a flair for storytelling, a keen eye for visual aesthetics, and a deep understanding of social media trends and best practices. This is an exciting opportunity to shape a brand's narrative and connect with its audience in meaningful ways within Vereeniging.

Key Responsibilities

• Develop and execute a content strategy that aligns with brand goals and target audience.
• Create high-quality, engaging content including written posts, graphics, videos, and stories for social media platforms (Instagram, Facebook, TikTok, Twitter, etc.).
• Manage the social media calendar, scheduling posts for optimal reach and engagement.
• Monitor social media channels for trends, conversations, and opportunities for engagement.
• Respond to comments and messages promptly, fostering a positive community environment.
• Analyze social media performance metrics and provide regular reports with insights and recommendations for improvement.
• Collaborate with marketing and design teams to ensure brand consistency across all content.
• Stay updated on the latest social media platform features, best practices, and emerging trends.
• Identify and engage with influencers and brand advocates.
• Assist in the planning and execution of social media campaigns and promotions.
• Ensure all content adheres to brand guidelines and quality standards.
• Experiment with new content formats and platform features to drive innovation.

Requirements

• Proven experience as a Content Creator, Social Media Manager, or similar role.
• Excellent copywriting, editing, and communication skills.
• Proficiency in graphic design tools (e.g., Canva, Adobe Creative Suite) and video editing software.
• Demonstrable experience managing multiple social media platforms and growing online communities.
• Strong understanding of social media analytics and reporting tools.
• Creative mindset with a talent for generating innovative content ideas.
• Ability to work independently and as part of a team in a hybrid environment.
• Excellent organizational skills and attention to detail.
• Passion for digital trends and storytelling.
• Experience with photography or videography is a plus.
• Bachelor's degree in Marketing, Communications, Journalism, or a related field, or equivalent experience.

Benefits

• Competitive salary package.
• Hybrid work arrangement offering a balance of in-office and remote flexibility.
• Opportunities for creative expression and professional growth.
• Collaborative and supportive team environment.
• Employee discounts on brand products.
• Regular team-building activities.
• Contribution to a growing and dynamic brand.
• Exposure to various facets of marketing and brand management.
• Annual performance reviews and potential for salary increases.
• Convenient location in Vereeniging.