Content and PR Manager

Placements24; Gauteng; Hybrid; ZAR 700,000 - 950,000; Full time

Benefits offered by this job

Comprehensive medical aid plan

Retirement annuity contributions

Opportunities for professional growth

Flexible hybrid working model in Pret*

Generous annual leave

Company-provided mobile and laptop

Regular team-building activities

Job summary

Placements24 in Pretoria is seeking a versatile Content and PR Manager to lead content creation and public relations initiatives in Gauteng. The role supports a hybrid work model with responsibilities spanning content development, media relations, and strategic storytelling.

The ideal candidate has a passion for storytelling, 5+ years in content creation and PR, and strong skills in social media management and analytics.

Qualifications

• Bachelor's degree in Communications, Marketing, Journalism, English, or related field.
• Minimum of 5 years of experience in content creation, copywriting and public relations.
• Proven ability to develop engaging content for digital and traditional media.
• Strong media relations with track record of securing positive coverage.
• Excellent writing, editing, and proofreading skills.
• Proficiency in social media management and analytics tools.
• Experience with PR campaigns and event management.

Responsibilities

• Develop and implement integrated content and PR strategies to enhance brand awareness and reputation.
• Create high-quality, engaging content for websites, social media, blogs, and press releases.
• Manage media relations, including pitching stories and building journalist relationships.
• Oversee the company’s social media presence, ensuring consistent brand voice and engagement.
• Monitor media coverage and industry trends, providing insights and recommendations.
• Plan and execute PR campaigns and events.
• Collaborate with marketing and internal teams to align content and PR efforts.
• Measure and report on the effectiveness of content and PR initiatives.

Skills

Content creation

Copywriting

Public relations

Media relations

Social media management

Analytics tools

Education

Bachelor's degree in Communications/Marketing/Journalism/English

Tools

PR tools

Job description

About the Role

Our client is a prominent organization within the media and PR sector looking for a versatile and strategic Content and PR Manager to join their team in Pretoria. This role embraces a hybrid work arrangement, offering a balanced approach to working from home and the office. The successful candidate will be responsible for creating engaging content across various platforms and managing comprehensive public relations initiatives. You will play a key role in shaping the company's narrative, enhancing its brand presence, and fostering strong media relationships. This position requires a blend of creative content development skills and strategic PR expertise to effectively communicate the company's message and values. We are seeking an individual with a passion for storytelling and a proven ability to deliver impactful communication campaigns. This is an excellent opportunity to lead content creation and PR efforts in Gauteng region.

Key Responsibilities

• Develop and implement integrated content and PR strategies to enhance brand awareness and reputation.
• Create high-quality, engaging content for various channels, including websites, social media, blogs, and press releases.
• Manage media relations, including pitching stories, responding to inquiries, and building relationships with journalists.
• Oversee the company's social media presence, ensuring consistent brand voice and community engagement.
• Monitor media coverage and industry trends, providing insights and recommendations.
• Plan and execute PR campaigns and events.
• Collaborate with marketing and other internal teams to align content and PR efforts.
• Measure and report on the effectiveness of content and PR initiatives.

Requirements

• Bachelor's degree in Communications, Marketing, Journalism, English, or a related field.
• Minimum of 5 years of experience in content creation, copywriting, and public relations.
• Proven ability to develop engaging content for digital and traditional media.
• Strong media relations skills with a track record of securing positive coverage.
• Excellent writing, editing, and proofreading skills.
• Proficiency in social media management and analytics tools.
• Experience with PR campaigns and event management.
• Ability to manage multiple projects simultaneously in a hybrid work environment.
• Strategic thinker with a creative mindset.

Benefits

• Competitive salary commensurate with experience.
• Comprehensive medical aid plan.
• Retirement annuity contributions.
• Opportunities for professional growth and development.
• A flexible hybrid working model in Pretoria.
• Generous annual leave.
• Company-provided mobile and laptop.
• Regular team-building activities.