BRAND MANAGER (FMCG)

SRG Recruitment; Pinetown; On-site; ZAR 600,000 - 900,000; Full time

Job summary

SRG Recruitment in South Africa seeks an experienced FMCG Brand Manager to lead product and strategy development, packaging, and digital initiatives. You will drive eCommerce, website management, and integrated marketing campaigns.

The ideal candidate has 5+ years in FMCG brand management, proven agency partnerships, and strong Nielsen/Circana data insights to shape market strategy. This role emphasizes stakeholder engagement, performance analysis, and delivering measurable brand growth.

Qualifications

• 5+ years in FMCG brand management
• Extensive digital media and agency management experience
• Strong data and market analysis and insights (Nielsen, Circana)
• Tertiary qualification required

Responsibilities

• Product & Strategy Development
• Packaging Development
• Digital Media
• eCommerce
• Website and Online Store Management
• PR and Activations & Events
• Marketing Effectiveness and Competitor Reviews
• Partnership and Stakeholder Management and Engagement

Skills

Digital Media

Agency Management

Market Analysis

Data Insights

Education

Bachelor's degree in Marketing/Brand Management

Tools

Nielsen

Circana

Job description

Responsibilities include:

• Product & Strategy Development
• Packaging Development
• Digital Media
• eCommerce
• Website and Online Store Management
• PR andActivations & Events
• Marketing Effectiveness andCompetitor Reviews
• Partnership and Stakeholder Management and Engagement

Must have a relevanttertiary qualificationalong with at least5+ years in an FMCG brand managementrole,extensive digital media and agency managementexperience andstrong data and market analysis and insights(Nielsen, Circana).